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HomeMy WebLinkAboutMINUTES - 04251989 - T.B w1 T. B TO: BOARD OF SUPERVISORS Contra FROM: JAMES A. RYDINGSWORD, DIRECTOR Costa Social Service Department Count �•. .� Y DATE: �osTq•co'u#� cPy April 12, 1989 SUBJECT: Foster Care Awareness SPECIFIC REQUEST(S)OR RECOMMENDATION(S)&BACKGROUND AND JUSTIFICATION RECOMMENDATION: Declare May, 1989, as Foster Care Awareness month; Designate May 20, 1989, the day of our Foster Families' Recognition Luncheon, as Foster Family Appreciation Day in Contra Costa County; and, Adopt the attached Resolution recognizing the commitment and service of foster families who provide homes, love, and nurturing to Contra Costa County's foster children. BACKGROUND: The State of California is declaring May, 1989 as Foster Care Awareness month. Each month Contra Costa County places about 800-1000 children in the care of our 430 foster families. These foster families share their homes and their love with our foster children. Foster families are essential members of our County' s team of child welfare professionals. Our county has foster children of all ages, from infants to teenagers. They are in foster care because their own families are currently unable to care for them. All foster children have been through the trauma of separation from their families. Many have led especially difficult lives and have unmet needs that require special attention. They may have been neglected or abused. They may be emotionally troubled, malnourished, or ill. They may have problems with schoolwork. Foster children need to develop a sense of security and a healthy self-esteem. Our foster families make an invaluable contribution to their well-being by offering sympathetic guidance from mature adults, along with the affection and acceptance of family members. CONTINUED ON ATTACHMENT: YES SIGNATURE: •`-� RECOMMENDATION OF COUNTY ADMINISTRATOR RECOMMENDATION OF BOARD"COMMITTEE V APPROVE OTHER SIGNATURE(S): ACTION OF BOARD ON APPROVED AS RECOMMENDED X OTHER VOTE OF SUPERVISORS I HEREBY CERTIFY THAT THIS IS A TRUE X UNANIMOUS(ABSENT ) AND CORRECT COPY OF AN ACTION TAKEN AYES: NOES: AND ENTERED ON THE MINUTES OF THE BOARD ABSENT: ABSTAIN: OF SUPERVISORS ON THE DATE SHOWN. CC: County Administrator ATTESTED April 25 , 1989 PHIL BATCHELOR,CLERK OF THE BOARD OF SUPERVISORS AND COUNTY ADMINISTRATOR BY 'DEPUTY M382 (10/88) IN THE BOARD OF SUPERVISORS OF CONTRA COSTA COUNTY, STATE OF CALIFORNIA IN THE MATTER OF ) FOSTER PARENT APPRECIATION DAY. _) RESOLUTION NO. 89/256 May 20, 1989, is Foster Family Appreciation Day in Contra Costa County. Foster families, in addition to providing shelter, also provide love, emotional support, and understanding to children in need of care while separated from their own parents. Foster families are available to serve twenty-four hours a day, seven days a week. On May 20, the County and the Foster Parents' Association will recognize a number of our foster families for the many years of good parenting and nurturing they have given to foster children in Contra Costa County. The Board of Supervisors wishes to honor all of Contra Costa County's foster parents for responding to the challenges of foster parenting, and to recognize the - five (5) families who have each served as foster families for twenty years. NOW, THEREFORE BE IT RESOLVED that the Board of Supervisors recognize, and extend appreciation to: (1) Sylvia and Robert Boudreau; (2) Newell and Aline Hubble; (3) Harry and Winifred Stewart; (4) Emma Wilburn; and, (5) Donald and Alice Williams. BE IT FURTHER RESOLVED that the Board extends appreciation to all Contra Costa County's foster families. PASSED AND ADOPTED on April 25, 1989, by a unanimous vote of the members of the Board. Tom Torlakson, Chair Tom Pow r ancy C. Fanden Robert I. Schroder Sunne Wright McPeak I hereby certify that the foregoing is a true and correct copy of an order entered on the Minutes of said Board of Supervisors on the aforesaid date. Witness my hand and the Seal of the Board of Supervisors affixed this 25th day of April, 1989. PHIL BATCHELOR, Clerk of the Board of Supervisors and County Administrator. By: C .. Deputy Clerk FOSTER PARENTS WITH 20 YEARS SERVICE -LICENSED SINCE 1969- 1. Sylvia and Robert Boudreau City of Residence: Concord Number of Own Children: Two 2 . Newell and Aline Hubble City of Residence: San Pablo Number of Own Children: Four 3 . Harry and Winifred Stewart City of Residence: Martinez Number of Own Children: Two 4 . Emma Wilburn City of Residence: Richmond Number of Own Children: None 5. Donald and Alice Williams City of Residence: Richmond Number of Own Children: Three TO: Board of Supervisors FROM: INTERNAL OPERATIONS COMMITTEE x `' ^" DATE: April 10, 1989 TA-COUi1 SUBJECT: FOSTER HOME RETENTION SURVEY Specific Request(s) or Recommendations(s) & Background & Justification RECOMMENDATION 1. Acknowledge receipt of the attached report from the Social Services Director on the efforts which have been made over the past 18 months to increase the number of foster parents who have been recruited and to retain the number of foster parents who are already licensed. 2. Express the Board's appreciation to the Foster Parents Association for their cooperation and participation in this regard. 3. Request the Social Services Director to determine how much of the increase in licensed bed capacity and number of foster families can be directed attributed to the Foster Parent Recruitment and Retention Project and supply those numbers to the Foster Parents Association and each member of the Board of Supervisors. i. 4. Request the Director of Social Services to continue to work on retaining and recruiting foster parents and make a further status report to our Committee on October 9, 1989 at 10:00 A.M. Y 5. Adopt a Resolution designating May 1989 as Foster Family Appreciation Month in Contra Costa County. 6. Leave this matter on referral to our Committee for continuing oversight. CONTINUED ON ATTACHMENT: YES SIGNATURE: Recommen io o County Ad nistrator Recommendation of Board Committee �\ aPO ove Other: T /(,, —- Si ature(s): 6 S7 SUWRIGHT McPE K Action of Boar on: April 25, 1989 Approved as Recommended x Other Vote of Supervisors I HEREBY CERTIFY THAT THIS IS A TRUE AND X Unanimous(Absent ) CORRECT COPY OF AN ACTION TAKEN AND Ayes: Noes: ENTERED ON HE MINUTES OF THE BOARD Absent: Abstain: OF SUPERVISORS ON DATE SHOWN. cc: County Administrator ATTESTED ,6� adS /9A?9 Social Services Director PHIL BXTCHELOR,CLERK OF THE BOARD Jose Olagues,Foster Parents Association SUPERVISORS AND COUNTY ADMINISTRATOR BY: Deputy Clerk Foster Home Retention Survey April 17, 1989 Page -2- BACKGROUND: On December 20, 1988 the Board of Supervisors adopted a report from the 1988 Internal Operations Committee requesting the Social Services Director to review the Foster Home Retention Survey which had recently been completed and determine its application to Contra Costa County. On April 10, 1989 our Committee met with staff from the Social Services Department and Jose Olagues,President of the Foster Parents Association,to review the attached report. This report documents the efforts which have been made by the Department over the past 18 months to retain more foster families and recruit new foster families so placement workers have an adequate supply of homes from which to choose when it is necessary to place a child in out-of-home care. As a result of these efforts the total number of licensed foster families rose by 8%in calendar year 1988 and the total foster home bed capacity rose by 10%. This is an excellent document which clearly demonstrates the work which has been undertaken to improve both the Department's relations with foster families and the perceptions of the public regarding the need for more foster families. Mr. Olagues asked how much of the increase was directly attributable to the efforts which have been made. Department staff promised to break out these figures and supply them to the Foster Parents Association and each member of the Board of Supervisors. We are recommending that this report from our Committee be considered by the Board on April 25 when the Board will also be asked to recognize five foster families, each of which have served as foster families for 20 years. We are asking the Department to continue the fine efforts they have made in this regard and report back to our Committee in six months. CLVM:eh fosterbo 2 1 SOCIAL SERVICE DEPARTMENT` CONTRA COSTA COUNTY FOSTER PARENT RECRUITMENT AND RETENTION PROJECT REPORT April 3, 1989 EXECUTIVE SUMMARY: Beginning in September, 1987, the Contra Costa County Social Service Department began a project to help address the county's critical shortage of foster families. This was a two pronged challenge entailing both building a recruitment effort to bring new families into the program and strengthening the Dept'.s ability to retain existing foster homes. We began with an extensive review of the foster parent program assessment conducted by Kathy Armstrong, PhD, in 1986. Three issues were central to the difficulties noted in the Department's foster parent program at the time: problems of awareness, of attitude, and of clarity. For example, among the public at large there was a lack of awareness of the need for new foster homes. Among prospective foster parents, there were inconsistent--and often unrealistic--impressions of, the nature of the work. Among existing foster families, morale was at a low ebb, turnover was high, expectations and requirements were often unclear, and there were continuing complaints about lack of respect, teamwork, and support. It was our conclusion that a number of these difficulties could be eased with improved communications, both between the Department and its licensed foster parents and between the Department and the public at large. Thus, our major task has been to identify and address the specific areas where improved communications could help enhance foster parent recruitment and retention. Over the last eighteen months, our work has included: --Assignment of two full time Social Casework Specialists to the project --A fifteen month contract with a public relations firm --An "information audit" of communications across the entire foster parent program --Redesigned curriculum, presentation, and written materials for foster parent orientation --New preservice training program --New guidance materials for licensing application packets Gen 9c (New 3/86) T --A holiday season public awareness promotion at shopping malls in the three geographic areas of the county in the winter of 1987 --A coordinated "look and feel" for all program publications with new logo and artwork --Numerous new flyers, posters and display materials --An enhanced and re-designed foster parent newsletter --A detailed 3-color introductory program brochure --An extensive print and broadcast media promotion campaign in the fall of 1988 --A comprehensive new foster parent handbook (currently in draft form) --A broad based community outreach effort targeted at schools, churches, and service organizations --Formal liaison established with the Foster Parent Association --Formal liaison established with the community colleges doing foster parent training • -Establishment of a toll-free recruitment hotline (800) 548-5722 These projects are detailed in the body of this report. The professional literature and experience of agencies which have embarked on recruitment projects is that it takes two years or so to reap the benefits of recruitment efforts. We are encouraged because the effects of our project have already been fruitful. The total number of licensed foster families rose by 8% in . calendar year 1988; the foster bed capacity rose by 10%, turning around a five year decline in both of these areas. SOCIAL SERVICE DEPARTMENT CONTRA COSTA COUNTY OVERVIEW OF FOSTER FAMILY RECRUITMENT AND RETENTION PROJECT In 1986, the Youth Services ,Board contracted with Dr. Kathryn Armstrong to develop a strategy for recruiting more and better quality foster homes in Contra Costa County. In doing her study, Dr. Armstrong advised that recruiting foster families was only one task needed to increase the number and quality of foster family resources in Contra Costa County. Support of existing families was also seen as critical given the morale of foster families. Foster families in the county felt they were not seen as a valued part of the placement team; that they were not supported or respected. Staff felt foster families were unclear of expectations and the constraints of the legal system. In the Fall of 1987, the Social Service Department commenced a "project" to address the issues identified in Dr. Armstrong' s report. When the project began, the critical shortage of foster families was such that active recruitment efforts could not be delayed while problems in the system were addressed. However, recruiting foster families only to lose them as they experienced problems in the system was not desirable either. Thus, after considerable analysis, the Social Service Department decided to focus on recruitment and retention issues simultaneously. Over the course of the eighteen months of the project, considerable work has been done including: ( 1) Two Full-Time Staff Two innovative positions were created in the foster home licensing program: Foster Family Recruiter/Complaint Investigator and Foster Home Developer/Trainer. Experienced staff was selected to fill these non-case carrying positions and assumed their responsibilities November 18, 1987. There has been no staff turnover since these appointments were made. Results: While the basic job descriptions were in place when staff were appointed, each of the two positions has been refined as new skills were developed and new programs took shape. At the present time, the Recruiter has responsibility for maintaining relationships with the media, making public appearances, developing markets to distribute flyers and other publicity, among other duties. She also is assigned Gen 9c (New 3/86) to do the orientation meetings held in all areas of the county each month. The Developer-Trainer facilitates all the Pre-service Training Classes, meets regularly with each of the established foster parent groups and edits the quarterly newsletter for foster parents, the Foster Family Forum, among other duties. ( 2) Public Relations Firm Contract In September, 1987, the Department contracted with the Professional Resource Group (PRG) for consultation and development of materials to "market" the foster family program. PRG is a Contra Costa County based firm specializing in public programs. Their Director, Carla Berg-Nelson, and staff met with the Department regularly, providing all the contracted services in a timely manner. Results All printed materials, including flyers and brochures, developed over the last year resulted from our collaboration with PRG. PRG also developed the media "blitz" done in the Fall of 1988 and edited the Foster Parent Handbook. One of the agreed upon goals with PRG was for their staff to teach Department staff basic skills which would allow us to continue marketing and public relations efforts after the contract expired. This was provided. ( 3) Information Audit The first step was to identify all the places in the program where improved communications might make a difference in foster parent recruitment and retention. The Armstrong report was divided by PRG into a one hundred ( 100) item checklist of objectives and concerns about the foster parent program as a whole. For each item, Department staff team members were asked to list possible responses, outline the issues that needed to be resolved in order to take action, and to rank the action items in terms of perceived priority. Results• ♦ Strategic Plan From the audit, an in-depth perspective was gained relating to the challenges confronting the foster care program,the steps necessary to deal with communications obstacles, and the feasibility of various types of response. This enabled the development of a strategic plan which defined and prioritized tasks. It also provided a reference guide that was used to check the work product, making sure the communications issues identified were, in fact, addressed. -2- (4) Foster Parent Orientation It was clear that it would serve little to stimulate a large quantity of new foster parent inquiries, unless there was an effective response to those inquiries. The logical place to begin was by addressing the quality of the introductory Orientation Meetings held for interested foster parent applicants. Since this meeting is the first opportunity for many prospective foster parents to learn about the program, and the basis for making a decision whether to proceed, it was seen as a critical link in the recruitment process. The challenge at that point was to encourage people to become involved, but yet to be sufficiently candid about the challenges of being a foster parent. It is essential that those who do go on to apply for licensing have realistic expectations about the work they will be asked to do -- otherwise they are not likely to remain in the program. Results: In conjunction with PRG, the following was accomplished: ♦ Redesign curriculum A new orientation curriculum was developed with a detailed outline for the presenter. This created a standardized presentation that could be used by any staff member giving the program. ♦ Revamp presentation An important part of the rebuilding effort has been to establish an attitude of respect, professionalism and mutual support so that prospective foster parents will see themselves as important members of a team of child welfare professionals. Thus, the orientation presentation was evaluated with an eye to delivery as well as content, by looking not only at the information supplied, but the attitude and tone conveyed by the presenter, the atmosphere created in the setting, and opportunities for interaction between speaker and audience. ♦ Rewrite and Design Publications At the end of the orientation meeting interested prospects are given a packet of materials to take home, including application materials. Since the application process itself can be bewildering with its forms, rules and procedures, the written materials that accompany the forms were re-written and re-designed to include a clear outline of the steps in the application process, explaining not only what is needed -- but why. -3- ( 5) Pre-Service Training One of the issues raised by foster parents in Dr. Armstrong' s study was the lack of preparation provided by the Department prior to their receiving children in their home. The challenge to the Department was to provide basic information to prospective foster families in a format that would not erect a barrier to their entering the program. Results- ♦ Two-session basic preservice training: The Foster Home Developer talked to current foster parents about their "wish list" for preservice training, to other counties, and to the community colleges. She then developed a curriculum for Contra Costa County. The first preservice training began in March, 1988 and has continued on a monthly basis in the geographic areas of the county. (6) "Just Say Yes" Campaign Throughout the last 18 months, the Social Service Department has worked on public awareness and outreach efforts. The first of these was a holiday season promotion in late 1987. A contest was held for Department staff to develop a public awareness slogan, and "Just Say Yes" was selected. Flyers were developed by PRG that described foster parenting, discussed the critical need for new homes, and encouraged interested parties to attend an orientation meeting. Results: ♦ Slogan and flyer Colorful one page "Just Say Yes" flyers with new artwork were produced to promote the campaign. ♦ Shopping Mall Promotion Department staff set up decorated tables at area malls during the holiday season. Small labels, stating "Just Say Yes. . .Consider Foster Parenting" were produced and attached to scores of miniature candy canes. These were handed out in the malls, along with the new flyers, and staff responded to questions from interested parties. (7) Foster Parent Publications Over the course of the entire period, PRG and the Social Service Department were revamping existing publications and developing new ones. This included creation of a unified graphic design theme to give a coordinated "look and feel" to all foster parent publications. -4- Results: ♦ New Logo and Coordinated Design Themes All printed program materials were designed to look professional, yet friendly and inviting. PRG developed a new foster parent program logo, and combined it with "country print" borders for a cozy look. These new themes were incorporated in a series of new publications, as outlined below. ♦ New Program Brochure PRG designed a six panel program brochure to be the cornerstone promotional piece. It answers a broad range of basic questions about the "whos, whats, whys and bows" of foster parenting in Contra Costa County. Foster parent program brochures from several other agencies were reviewed prior to developing this product. ♦ Revamped Foster Parent Newsletter The quarterly foster parent newsletter went from being a "cut, paste, stapled" affair, to a tabloid-sized', professionally designed and printed document with color graphics, regular columns, news features and bulletins about training opportunities, support group activities, etc. This effort not only enhanced the flow of information (and increased the likelihood that the newsletter would be read) , but it also sent an important message about the Department' s renewed attitude of respect and support for foster parents. ♦ Flyers, Invitations, Programs, Displays Over the course of the year, other flyers were prepared for community group outreach efforts. For example, PRG designed the invitations and programs for the Foster Parent' s annual Recognition Luncheon in April, 1988. They also created a free-standing display to hold brochures for the recruiter to set up on display tables or when speaking to community groups. (8) Public Awareness and Media Campaign "Room to Share. . .Love to Spare" The climax of our communications efforts was a broad-based public awareness campaign in the Fall of 1988 . Using the new slogan "Room to Share. . .Love to Spare" , the campaign was conducted on two levels -- a community outreach effort combined with media promotion. -5- ` ♦ Y Results: ♦ Media Campaign Detailed press packets were prepared for the Bay Area media. Packaged in attractive blue folders with colorful graphics, the packets contained data sheets about the critical need for new foster families in the County, a summary of the Department' s rebuilding and renewal efforts, background on the work of foster parents, profiles of the types of children in foster care, a description of the process involved in becoming licensed, and new foster parent recruitment posters. These packets were sent to over 75 newspapers, plus radio and television stations in the Bay Area, along with scripts for public service announcements about the County' s new toll-free "Foster Parent Recruitment Hotline" . PRG also provided the staff recruiter with a comprehensive media contacts list to be used for future promotions. ♦ Community Outreach In addition to promoting public awareness through the media, an ongoing community outreach effort was launched to promote direct contact with institutions and organizations in the County that might have prospective foster parents in their ranks. Targets were elementary schools, churches and civic or service groups. The first step was to identify those resources county-wide. The next was to prepare a standard letter of introduction that may be customized on a word processor and sent to these groups, along with materials they may post on bulletin boards and announcements they may place in their newsletters. The Department also created a "door-hanger" sized short flyer that may be economically produced in large quantities to distribute individual promotional pieces throughout the local schools. ( 9) Foster Parent Handbook A major goal in this project has been to "demystify" the foster parent system for both new applicants and existing foster families, to help foster parents understand the often-confusing welter of names, agencies, staff members, procedures and regulations that they must work with. Towards that goal the final project under the contract with PRG has been to compile a new foster parent handbook that will help clarify these matters. Results: Material collected from a variety of agencies, professional literature, and departmental material was compiled to produce a comprehensive new guide to the Contra Costa foster -6- parent program. Handbook chapters range from an explanation of the licensing process and the court system to tips on child development and family communications. The completed book, now in the final editing stage, will be published in a loose-leaf format so that sections may be easily updated or additions made over time. ( 10) Formal Liaison with the Foster Parent Association Until the onset of this project, there had been no official recognition of the Contra Costa Foster Parent Association or a commitment on the part of the Department to have staff participate in Association functions or meetings. The Department, during the course of this project, recognized that foster parents are their own best support on a day to day basis. The Department can and must provide resources to advocate on a state and federal level to improve the foster care program, must address problems in "our house" , and , needs to ensure that foster parents have easy access to workers and administrators in the agency. However, foster parents must be encouraged to advocate from their perspective, must be empowered within the Department and the Court system, and must have the right to question decisions being made for the children in their care. Results• The Foster Family Developer/Trainer was assigned responsibility for establishing a formal liaison with the Foster Parent Association. Since Spring, 1988, she has attended as many association meetings, meetings of geographically-located foster parent support groups, and foster parent task force groups as possible. She has been charged with communicating with foster-parent groups about Department' s responsibility to its partners in the placement process, as well as our openness to innovative ways of improving our system in the future. ( 11) Formal Liaison with Community Colleges For many years, the community colleges in central and west county have had grants to provide training to licensed foster families. They have traditionally had a core of foster families who participated in classes that were offered. However, the majority of foster families do not take advantage of the training that is offered. Results: The Foster Family Developer was assigned responsibility to work with the community colleges to identify barriers to families taking advantage of courses offered. Another function of this position is to encourage the colleges to -7- provide training identified by the Department as needed to improve problems in the foster care system. OUTCOME TO DATE: Both professional literature and experience of agencies doing recruitment projects indicate that it takes two years or so to reap the benefits of recruitment efforts. In Contra Costa County, however, it is encouraging that our county is already beginning to experience results from the efforts outlined above. Beginning in 1983 , Contra Costa County experienced a steady erosion both in the number of foster home beds and foster homes. As illustrated by the following graphs, both the total number of licensed foster families and the foster bed capacity rose in calendar year 1988: foster homes rose by 8% and bed capacity rose by 100. -8- BED CAPACITY OF LICENSED FOSTER HOMES 1150 ------------------------------------------------------------------- N u1125 ------------------------------------------------------------------- m m Z.b -------------------------------------------------------------------- e 1100 - r ■ 0 1075 ------------- -- -- ---- -- ---------- est�red}---- - ■ ------ f 1050 ------------- -- -- - ------- ---- ------------------------------ B ■ ■ d 1025 s �� -■------------------------------------------------------------ ■ - 1000 Jan-88 Feb-88 Mar-88 Apr-88 May-88 Jun-88 Jul-88 Aug-88 Sep-88 Oct-88 Nov-88 Dec-88 —9— V + ` v Number of Licensed Foster Homes Calender Year 1988 450 ............................_...........................................................................................-------------............................... ....................:............................................................................................................... 440 -----.................................................................................. .......................................... ....................................... ...................... ............................. .... ----........-.......-----................ 430 .......................................................... .......................................-...................................-------------------------------------------------..._...-----------....----------------............................ ............................ ■ 420 ---..------.._----...................-............................................................................. ................................................................. ................... ............................------ ... ... ■ 410 -------..........-----------------------:.......................................................................................................................................................................... . ■ /......... 400 .............................. . ............ ���. �■ ■............................... . .................. - ................ ._............. 390 ..................................... ..........................................................■ ■.........................................:................ ..................- ..-....... ........-...... 380 .............................. ...................................... . ......................................................... ...................................-----------------------------------------------------.....--------------........------- 370 -----------------------------------------------------------------------------------------------------------------------------------------...---..-----....---....-.............................. ................................................................. .......... 360 ----------...........-------------------.......-------------.......------------------------------------------------------.-------------------------------------------------------------- -------------------------... ....................-...-------------------....---------------- 350 Jan-88 Feb-88 Mar-88 Apr-88 May-88 Jun-88 Jul-88 Aug-88 Sep-88 Oct-88 Nov-88 Dec-88 -10- 1 FUTURE PROJECTS: The Social Service Department has made sincere efforts to improve the foster care system in Contra Costa County, recognizing the critical role foster families play as members of the placement team. While significant progress has been made, much work remains to be done. Issues of respite care, increasing the difficulty of care rate, programs supporting foster families caring for drug-exposed babies, improved quality training for foster families, training for Department staff around the partnership relationship with foster parents, advocating for COLAs for foster families -- these are only a few of the issues remaining as challenges for the Department and foster parents to tackle together. overvw. lc disk #6, lc 4/5/89 -11-