HomeMy WebLinkAboutMINUTES - 01121993 - 1.5 (3) x
TO: REDEVELOPMENT AGENCY
FROM: Phil Batchelor
Executive Director
DATE: January 12, 1993
SUBJECT.: Specific .Plan in the Rodeo Redevelopment Project Area
SPECIFIC REQUEST(S) OR RECOMMENDATIONS (S) & BACKGROUND AND JUSTIFICATION
RECOMMENDATIONS
Authorize staff to initiate a study to develop a Specific Plan for the
Rodeo area. Authorize the Director of Redevelopment or his designee
to enter into a contract with The Planning Collaborative (TPL) to
prepare the Specific Plan.
FISCAL IMPACT
No General Funds are involved. The total budget for this study is
$50,000 . If approved, the plan will be funded our of current year tax
increment in the Rodeo Redevelopment Project Area. This amount has
been budgeted and approved by the Rodeo Redevelopment Advisory
Committee (RAC) as part of the Redevelopment 1992/93 budget.
BACKGROUND/REASONS FOR RECOMMENDATIONS
The Specific Plan study area encompasses the older-downtown and
adjacent waterfront properties . Rodeo was once a thriving small town
fueled by great fishing at the marina. Today, the Rodeo downtown and
waterfront contains a large proportion of vacant or under utilized
parcels/structures . The goal of the planning process is to identify
the key elements in recapturing a viable downtown and marina area to
better serve the community.
CONTINUED ON ATTACHMENT: YES SIGNATURE:
_ RECOMMENDATION OF EXECUTIVE DIRECTOR RECOATION OF AGENCY CO TEE
APPROVE OTHER
i
i
SIGNATURE(S) :
ACTION OF AGENCY ON Tan,1Ar3; 19. E 1993 APPROVED AS RECOMMENDED X OTHER
VOTE OF COMMISSIONERS
I HEREBY CERTIFY THAT THIS IS A
_x UNANIMOUS (ABSENT ) TRUE AND CORRECT COPY OF AN
AYES: NOES: ACTION TAKEN AND ENTERED ON THE
ABSENT: ABSTAIN: MINUTES OF THE REDEVELOPMENT
AGENCY ON THE DATE SHOWN.
Contact: Jim Kennedy
646-4076 ATTESTED January 12 , 1993
cc: Community Development PHIL BATCHELOR,
AGENCY SECRETARY
BY JAAdne d JZo DEPUTY
h
�w
•, Redevelopment staff, working with the RAC and the East Bay Regional
Parks District, prepared a Request for Proposals (RFP) to hire
consultants to prepare the Specific Plan. Three proposals were
received. Based on a review of the proposals, the reviewing
committee, comprised of four members of the RAC and county planning
and redevelopment staff, recommended interviewing all three firms .
The firm of The Planning Collaborative, with sub consultant Keyser
Marsten Associates, was the unanimous choice of the full RAC at
their December 8, 1992, meeting.
Development of the specific plan will require the development of
materials in sufficient detail to allow the County to proceed with
plan development, and to achieve the following objectives :
o Determine circulation patterns best suited to handle number of
vehicles, and create a viable retail center and marina which
will generate pride and confidence.
o Make the downtown and waterfront an attractive environment
which is active throughout the day and evening.
o Determine necessary public facilities, open space and
infrastructure improvements to encourage a positive pedestrian
experience.
o Revise, if necessary, the Rodeo Design Guidelines to create a
consistently high level of design quality and protect property
values .
o Analyze land uses most appropriate to allow reasonable
development, balanced with conservation and proximity to the
Bay, which would best recapture a vital downtown and
waterfront area.
o Link the downtown and waterfront areas to realize the
economic, open space, and recreational opportunities for the
town of Rodeo.
When the plan is completed and adopted by the Board, it will be
incorporated into the County' s General Plan.