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HomeMy WebLinkAboutMINUTES - 12071993 - 1.93 TO: BOARD OF SUPERVISORS FROM: Mark Finucane, Health Services Director Contra By: Elizabeth A. Spooner, Contracts Administrator Costa DATE: November 18, 1993 County SUBJECT: Approve Submission of Funding Application #28-544 to the State Department of Health Services SPECIFIC REQUEST(S) OR RECOMMENDATION(S) & BACKGROUND AND JUSTIFICATION I. RECOMMENDED ACTION: Approve submission of Funding Application #28-544 to the State Department of Health Services, in the amount of $382, 626, for the period from October 1, 1993 through September 30, 1996, for the California Bicycle Injury Prevention Project. II. FINANCIAL IMPACT: Approval of this application will result in $382, 626 from the State (Federal funds) during the period from October 1, 1993 through September 30, 1996, for the California Bicycle Injury Prevention Project. No County match is required. III. REASONS FOR RECOMMENDATIONS/BACKGROUND: According to the California Highway Patrol, in one year, more than 680 people in Contra Costa County were injured in bicycle-related crashes. The average cost of treating a severely head-injured bicyclist is $4 . 5 million. This project will provide a coordinated, system-wide approach to bicycle injury prevention. The Department's Prevention Program will work with State and local organizations to promote bicycle helmet usage, environmental modifications and broad systemic changes. Locally, the primary goal will be the establishment of comprehensive bicycle safety efforts in the cities of Pittsburg and Walnut Creek, to decrease morbidity, mortality, disability and costs related to bicycle injuries. In order to meet the deadline for submission, the application has been forwarded to the State, but subject to Board approval. Four certified copies of the Board Order authorizing submission of the application, should be returned to the Contracts and Grants Unit for submission to the State Department of Health Services. CONTINUED ON ATTACHMENT; YES SIGNATURE: RECOMMENDATION OF COUNTY ADMINISTRATOR RECOMME ATI N OF BOARD COMMITTEE APPROVE OTHER SIGNATURE(S) ACTION OF BOARD ON APPROVED AS RECOMMENDED OTHER VOTE OF SUPERVISORS UNANIMOUS (ABSENT ) 1 HEREBY CERTIFY THAT THIS IS A TRUE AYES: NOES: AND CORRECT COPY OF AN ACTION TAKEN ABSENT: ABSTAIN: AND ENTERED ON THE MINUTES OF THE BOARD Contact: Wendel Brunner, M.D. (313-6712) OF SUPERVISORS ON HE DATE SHOWN. CC: Health Services (Contracts) ATTESTED Auditor Controller (Claims) Phil Batchelor, Clerk of the Board of State Dept. of Health Services SupijlYl;=aWC I1tyAdmini*aW - M382/7-83 BY ' DEPUTY OMB APProva(No.03!8.0043 APPLICATION FOR z.DATE Sue"ITTED FEDERAL ASSISTANCE 7-15-93 "°A''c° Identifier 1. TYPE OF SueM15SIOec 1.DATE RECEIVED BY STATE State Application Identifier Application PreaWicat%on ❑ Construction ❑ Construction 4.DATE RCCCIYED BY FEDERAL AGENCY f=ederal identifier in Nonronstruaion ❑ Non-Corawct(on Announcement 1327 L APPLICAIIT INFORMATION Leal Name: omartizational Unit: Department of Health Services Maternal & Child Health Rranch Addm a(give city,county,state,and zip code): Name and telephone number of the person to be contacted on matters involving 714 P Street this application (give area code) Room 750 Ed Melia (916) 657-1347 Sacramento, CA 95814 Larry Cohen (510) 646-6511 t.CmPWYER MENTIFfCATM NUMBER(EINk 7.TYPE OF APPLICANT:(enter ropmwiste letter in box) 9 4 C-r�0 1 3 4 7 A. State H.Independent School Obt. B. County L State Controlled Institution of Higher Learning C. mWicipal J. Private University t TYPE OF APPLICAT1pN D. Township K Indian Tribe J New O Continuation ❑ Revision E Interstate L. Individual F. Mtermunicipal M.Profit Organization if Revision,enter appropriate letters)in bondes): ❑ ❑ G.Special Oistrict N.Other(Specify). A.increase Award 8.Decrease Award C.Increase Duration O.Decrease Ouration Other(specify): a. NAME OF FEDERAL AGENCY- Health & Human Services Centers for Disease Control & Prevention to.�*OF FEDERAL DOMESTIC11. 3 e 1 3 6 11. DESCRIPTIVE TITLE OF APPLICANTS PROJECT: TITLE: State & Community-Based Programs California Bicycle Injury Prevention Project 12. AREAS AFFECTED BY PROJECT(cities.counties,states.etc.): California q.PROPOSED PROJECT: 14. CONGRESSIONAL DISTRICTS OF: Start Date Ending Date a.Applicant :b.Project 10/1/93 9/30/96 1-45 -45- - 13.ESTIMATED FUNOft1G ft.Is APPLICATION SUBJECT TO REVIEW BY STATE EXECUTIVE ORDER 12]71 PROCEW7 a. Federal = 250,149 A0 a YES.THIS PREAPPt"TIOWAPPt.ICATiON WAS MADE AVALABLE TO THE STATE EXECUFMWE ORDER 12372 PROCESS FOR AEVIEW ON: b. Applicant t 85,801 .Op DATE 7-15-93 c.State = SEE B W b No. ❑ PROGRAM tS NOT COVERED SY E.O. 12372 e.Local i 15,664 -im [] OR PROGRAM HAS NOT BEEN SELECTEO BY STATE FOR REVIEW e Other i -0- -00 f. Program Income = —0— .00 17. IS THE APPLICANT DEUNOUEW ON ANY FEDERAL DEBT? g TOTAL s 351,614 .00 C] YesN"Yes.-attach an vVianation. ® No i; TOTAL T It.TO THE BEST OF MY KNOVAMME AND,BELIEF.ALL DATA IN THIS APPLICATIONAPREAPPLICATION ARE TRUE AND CORRECT.THE DOCUMENT NAS BEEN DULY AUTHORIZED BY THE GOVERNING BODY OF THE APPLICANT AND THE APPLICANT WILL COMPLY WITH THE ATTACHED ASSURANCES IF THE ASSISTANCE IS AWARDED a.T.mnrl Nw est ArrttwiyM Roorfmantntiva b Tare c Yefephone number Joseph P. Zlunso Deputy Director (916)657-1347 d Sgnacure of.Authorized Representative a Date Sgned 7-14-93 evaus Not Usable Standard Form ata (REV a•881 Presctd>ed by OM8 Cotuta, A.102 STATE OF CALIFORNIA—HEALTH AND WELFARE AGENCY PETE WILSON, 60WMor . DEPARTMENT OF HEALTH SERVICES 714/744 P STREET P.O. BOX 942732 SACRAMENTO, CA 94234.7320 Henry S. Cassell, III Grants Management Officer Grants Management Branch Centers for .Disease Control and Prevention 255 E. Paces Ferry Road, NE Room 300, Mailstop E=13 Atlanta, GA 30305 Dear Mr. Cassell: I am enclosing California's application to the Centers for Disease Control and Prevention (CDC) for funding for "State and Community-Based Programs to Prevention Bicycle Injuries". Eleven percent of the nation's residents call California home and, unfortunately, we represent 14 percent of the nation's serious bicycle injuries . Bicycling is an extremely popular form of exercise and transportation in our temperate climate, and we anticipate greater use of bicycles as a partial solution to traffic congestion and air quality problems. As a state, we have taken initial steps toward addressing bicycle injury prevention, and with funding from CDC, we would be able to take the next steps. Most significantly, we need to establish a focal point in the Department of Health Services and coordinate a statewide campaign. Funding would allow us to strengthen our helmet advocacy efforts and pay special attention to low income populations. We look forward to implementing a project which can be of tremendous.: - -- benefit to our State's bicyclists, and through our successes, to the rest of the country. Thank you, and if you should need additional information, please contact me at (916) 657-1347. Sincerely, L-4�: � �� Rugmini Shah, M.D. , Chief Maternal and Child Health Branch Enclosures N O m� Aa a ' o ss .r U • a� ro + t � Lr+ o c w m .{ 04 a7 N Mme' 4 N y O N � M N CD t7 Ln L `a C-A Y C� }' 4 O T`"` O V O a*1 W N � o %0 � N' CO M, W v Ln p .-+ N T N l" Z, W 40% dc W 2 C O V u o s Z4 N p m r p cn b cn (ON m c4tia C-1 co �^ N• v Lr) cc vi t— '� W j .n W _ W J+ t VN z a N�CO a j !3 < �' %0 N W N Z `s ' y A a O N u. as 2 '" U.O {] W N Q Y � a Z W : cr W w e �W N q, c+S N nAJ N °' a Z $ a �16 ��, M Q� G N r A N p a • IE M A N Zi E Icc-46 E A a P; o � N N o G (J .e UN" { Y K+ r .. 4 r 4a O+ �G �N v � v Q LL Q O i O Zz Q o D 3 s N 4 `p cn t c o ce) A t t r O � ' a �, cn 4A U-% WA o 'e ,o O� O atn tw1 � � O o O t cn O N a� Y r1cla Y o a', a O w am O Z G W N O - V � .n V � N {n Q W Z a m d m WA j t N < 'N 40 2 W N a I' �O � O .A 'O • G 1 A u _ M aw 40 G p d * AQ F 7 N L ..- � P y V V 'O •I $o p, O 'Y,ti p r 06 (q .r' PHS-5161-1(7M) Page 23 OMB Approval No.0937-0189 c>iMKLtsT Expiration Dace:March 31, 1995 Public Burden Statement;Public reporting burden for this collection of Washington,D.C.20201.and to the office of Management and Budget, Information is estimated to average 10 minutes per response,inducting Paperwork Reduction Project(0937-0189),Washington,D.C.20503. the time for reviewing insWctions.searching existing data sources,gathering and maintaining the data needed.and completing and reviewing the col- NOTE TO APPUCANT.This form must be completed and submitted with lection of kdomradion.Send corriment8 regarding this burden estimate,or the original of your appficadion.Be sure to complete both sides of this form any other aspect of this collection of information.including suggestions;for Check the appropriate boxes and provide the infornwffon requested.This reducing this btxdem to PHS Reports Clearance Officer.ATTR PRA Hubert form should be attached as the last page of the signed original of the appli H. Humphrey Bldg., Room 721.8. 200 Independence Ave.. S.W., cation.This page is reserved for PHS staff use only. Noncompeting ung Type of Application: ® NEIN ❑ Continuation ❑ Continuation ❑ Supplemental PAF[r A-- The following checklist Is provided to assure that proper signatures,assurances,and oerdffcffUons have been subn*ted. NOT Included Applicable 1. Proper Signature and Date for Item 18 on SF 424 (FACE PAGE) .. ....... .. . .. 55 2,' Proper Signature and Date on PHS-5161-1 "Certifications" page. . ... .. .. . ... .. fl 3. Proper Signature and Date on appropriate "Assurances" page, i.e., SF 424E (Non-Construction Programs) or SF-424D (Construction Programs) .. .... >gl 4. If your organization currently has on file with DHHS the following individual assurances, please identify which have been filed by indicating the date of such filing on the line provided. ❑ Guru Rights Assurance(45 CFA so) ..................... ❑ Assurance Concc rming the Handicapped(45 CFR 84) ....... ❑ Assurance Concerning Sex Discrimination(45 CFR 86)...... ❑ Assurance Concerning Age Discrimination(45 CFR 90& 45 CFR 91) ........................................ 5. Human Subjects Certification, when applicable (45 CFR 46) ........ .. .... .... ❑ K PART B:This part Is provided to assure the pertinent Information has been addressed and included in the apprrcation. NOT YES Applicab 1. Has a Public Health System impact Statement for the proposed program/project been completed and distributed as required? .. ................... .. ....... ❑ 2. Has the appropriate box been checked for item #16 on the SF-424(FACE PAGE) regarding intergovernmental review under E.O. 12372? (45 CFR Part 100) ...... iN 3. Has the entire proposed project period been identified in item #13 of the FACE PAGE?..... .. . . . ... ................................... ..*. ........ IN 4. Have biogmaphical sketches; with job descriptions) been attached, when required? .. .. ...... . .......... .... ........................ ...... . ❑ 5. Has the "Budget information" page, SF-424A(Non-Construction Programs) or SF-424C(CAnstruction Programs), been completed and included? .. ........ 12 6. Has the 12 month detailed budget been provided.? . � .. .... ....... ® ❑ 7. Has the budget for the entire proposed project period with sufficient detail been provided? ...... ..... ..... .... ........... .................. ❑ 10 8. For a Supplemental application, does the detailed budget only address the addi- tional funds requested? . .............................................. ❑ K) 9. For Competing Continuation and Supplemental applications, has a progress report been included? ... .... . ....... .. . .........................'.... ...... ❑ 91 PART C in the spaces provided below,Identify the applicant organizationa adn*ftmtf"official to be ratified H an award Is made and the bn*vidual responsible for directing the proposed pm9raMProject. Name,title,organization,address and telephone number of the Name,title,organization,address and telephcim number of the pro- administrative official to be notified If an award Is to be made. gram dredor/project drec todprincipaf Investigator designated to RuRmini Shah, MD, Chief direct the proposed pr*d or program. Calif- DpTna tment of Health Servir—es Rugmini Shah.MD. Chief CA Dept of Health Svc: MatArnal & rh;ld irPalth Rrane-h Maternal & Child Health Branch 714 P Street, Room 750 714 P Street,. Room 750 Sacramento, CA 95814 Sacramento CA 95814 (916) 657-1347 OHHS 12 DW EiN MR APPLICANT ORGANQATM(ff afmadywgreco SOCIAL SEwfffy NUMBER HIGHEST OEGREE MIEO 3- 3a-7 006 M.D. rte) I. ABSTRACT A Community Based Program to Prevent Bicycle Injuries: CALIFORNIA BICYCLE INJURY PREVENTION PROJECT California Department of Health Services 714 P Street, Sacramento CA 94234 (916) 327-8171 Ed Melia, MD,. Section Chief Each year in California an average of 16,500 people sustain bicycle-related injuries. Tragic=ally, in 1989 alone, 117 people in California were killed in bicycle collisions, representing 14 percent of the nation's bicycle related deaths. The average cost of treating a. severely head injured bicyclist is $4.5 million. These numbers are only expected to increase as the overall population explodes and as bicycling becomes a more popular form of transportation, necessitated by congestion relief and air quality management requirements in the state. The problem of bicycle injuries in California is three fold: regulatory, environmental, and behavioral. Only by addressing each of these components of the problem can injuries be effectively prevented. Clearly, a coordinated systems-wide approach is needed to address all three aspects of the problem. In order to more effectively address the problem the California Bicycle Injury Prevention Project will spearhead a comprehensive, coalition based, state-wide prevention effort aimed at reducing the number of bicycle injuries and deaths. The target population for the project will be the large percent of California's population (29 mi=llion) who ride bicycles. Local intervention will target those living in Contra Costa County (population: 836,781) , particularly in the cities of Walnut Creek and Pittsburg. This project will address the regulatory, environmental and behavioral factors known to cause bicycle injuries. Its uniqueness lies in the fact that it will address these through collaborative efforts at both the state and loc=al levels. At the state level, a --Bicycle Injury Prevention Coordyr+ II. THE PROBLEM Each year in this country more than 800 people die and approximately one million more are treated in emergency rooms or other hospital settings as a result of bicycle injuries (Harborview Injury Prevention and Research Center, 1990) . Sixty percent of fatalities are due to head injuries (JAMA 12/4/91) . Head trauma (usually intracranial hemorrhage) is the most frequent cause of death in fatal bicycle accidents, occurring in approximately 75 percent of cases. (New York State Journal of Medicine, 1987) . Survivors of head injuries only have a 33 percent chance of returning to a lifestyle without any permanent disabilities (Harborview Injury Prevention and Research Center, 1990) . California's bicycle injury problem must be understood in two ways: first, through an analysis of the injury threat to the millions of bicyclists in the state and secondly; as a systemic problem requiring enhanced coordination among state and local organizations interested in bicycle safety. Each of these aspects of the problem are described below, along with specific information about the local intervention `area, Contra Costa County. A) Injuries in California As bicycling becomes a more appealing and popular form of transportation, and as congestion relief efforts and air quality management requirements promote even more riding, public officials need to make bicycle safety issues a top priority. The State of California: ♦ Is home to an estimated 29 million people and 20 - - -million bicycles. Both the state population and -the number of bicyclists is rapidly increasing (Regional Bicycle Advisory Committee May, 1993) . ♦ Has 11 percent of nation's population but 14 percent of bicycling fatalities (Census Bureau/SWITRS 1989-91) . ♦ Had 82,152 people injured and 678 people killed in bicycle related crashes between 1985-1989. In 1989 alone, 117 people were killed and 16,605 were injured in bicycle collisions (SWITRS) . ♦ Has children under the age of 16 comprising 23 percent of the population (the population that suffers most from bicycle injuries and deaths. In 1991, 34 percent of California's bicycle collision victims were under 15 years of age (SWITRS, 1991) . 2 ♦ Has a rapidly increasing population of low income and immigrant residents. over 40 percent of California's population is non white. ♦ Has paid dearly for the costs associated with these injuries. The lifetime average cost of a severely head injured bicyclist is $4.5 million (National Head Injury Foundation Fact Sheet) . ♦ Has a particularly lengthy warm season, where outdoor activity is extended and exposure to the risk of injury is increased as compared to other states where temperatures limit the number of bicyclists. In a state the size of California, the sheer number of interactions between bicyclists and motor vehicles increases the number of injuries. An effective solution requires addressing the problem's multiple causes. B) California's Need for Enhanced System-wide Collaboration The literature on bicycle injuries indicates three primary clusters of contributing factors: regulatory, environmental and behavioral. Enhancing bicycle safety requires addressing each of these factors. Clearly a systems-wide response is needed. Different organizations are critical in addressing each of these elements. An effective response is possible only through the collaboration among relevant organizations, on both a statewide and a local level. Regulatory Factors: The major regulatory issues that contribute to the problem of bicycle injury are the failure to institute simple preventative regulations and the lack of enforcement- of -existing safety laws: - - - California currently has no law requiring that bicycle riders (except those under age four or forty pounds in weight) wear helmets. In fact, local jurisdictions are currently prohibited from passing such laws for their community. The CDC estimates that, in California, 65 deaths and 4,150 head injuries could be prevented each year if all bicyclists wore their helmets (Jeffery Sacks, CDC) . Retailers who sell bicycles are not required to sell helmets. Codes regulating environmental factors such as bicycle paths, recreational facilities, and trails are weak and need to be strengthened. Finally, enforcement of current bicycle safety laws is erratic. Environmental Factors: Among environmental factors, lack of structures such as sidewalks and bicycle lanes to separate people from traffic are the most serious threats to bicycle safety. A group of traffic safety 3 experts estimated that "traffic safety will be three to five times greater in areas where principles of traffic differentiation and separation will be applied. " (Friede, Azzara, Gallagher, and Guyer, 1985, p.148) . A California study found that bicycle lanes reduced the number of crashes by 18 percent (City of Palo Alto, undated) . Road conditions, lighting, weather, and road signs also are believed to contribute to this injury problem. Another contributing issue, described in the literature as an environmental factor, is socio-economic status. As this population grows in California, injuries will continue to increase as well. It is clear that low income communities where injury incidence is high and helmet use is low, are at high risk for head injuries and fatalities. Thus any effective intervention must address the economic factors which affect helmet use and injury rates. Behavioral Factors: Human behavior factors contributing to bicycle injuries include negligent and careless behavior by both the bicyclist and the motor vehicle driver, ignorance of road-sharing, primarily by the motor vehicle driver, and of course, lack of bicycle helmet use. Several surveys have shown that while helmets are more widely used by adult bicyclists, merely 5 percent of children wear them (Harborview Injury Prevention Center, 1987) . For example, in Contra Costa County, a more recent bicycle helmet observation study (1991) showed that children were still the least likely to wear a bicycle helmet, with only 15 percent of elementary school children wearing helmets. While adult rates were higher (35 percent) they are still low. Parents, lack of knowledge about helmets contributes to this problem. In addition, gender behavior has a significant impact on these injuries. Males are grossly over represented among those injured. They are the victims of 80 percent of all childhood bicycle injuries (SWITRS, 1989-91) . C) Current Bicycle Injury Prevention Efforts The institutions in California which need to address each of these factors have worked hard to decrease the incidence of bicycle injury through increased helmet use and the passage of a helmet law. Unfortunately, without one unifying force at the state level their efforts have been fragmented and have left them unable to deal with the problem of bicycle injury prevention as a whole. For example, many state legislators, city planners, and traffic commissioners are not even aware of the extent of the problem and do not recognize their potential role in the solution. Furthermore, while health professionals may recognize the problem, they generally do not see themselves as providing the leadership needed to link groups who are outside the 4 traditional health care delivery system. Even efforts to pass California's bicycle helmet legislation have been fragmented. Committees throughout the state work independently, maintaining some communication but without a mechanism for systematic planning and coordination. The impressive accomplishments within the state underline the value of uniting these groups and organizations who already espouse many of the same goals. For example: ♦ A statewide advisory group on injury control has come together, utilizing CDC support, and integrating governmental, academic, private, and community perspectives into a comprehensive injury prevention plan. ♦ The State-wide Injury Prevention Plan identifies bicycle injury prevention as a major priority for the state of California. ♦ With bicycle safety put in the context of safety issues as a whole, its legislative support benefits from the momentum built by the recent passage of California' s other strong traffic safety laws -- in the areas of motorcycle helmets, child passenger seats, and seat belts. ♦ The State Health Department's capacity to focus on injury prevention has been enhanced, both through the establishment of its Emergency Preparedness and Injury Control Unit (EPIC) and through the development of an injury prevention unit within The Maternal and Child Health Branch. Currently, the Health Department. works effectively with other important injury prevention departments statewide, including the Office of Traffic Safety, which is the Governor's Highway Safety Representative, the California Highway Patrol, and the Department of Alcohol and Drug Abuse. Pilot projects have been established in bicycle safety through the Office of Traffic Safety in local health departments and police departments. The Health Department has developed in 800 California schools its MCH/PTA project which promotes helmet use through volunteer efforts, encourages school helmet usP policies, and coordinates helmet sales and distribution. Nationally significant bicycle safety evaluations have been conducted, including observational surveys, environmental factor studies, and barriers to helmet use surveys. California has been selected as a pilot state by the National Highway Traffic Safety Administration for utilizing HIRLS software, the Highway Injury Report Linkage System which provides more integrated and thorough data on injuries than previously practical. In. summary, California is on the cutting edge of bicycle injury prevention and evaluation work. What is now needed to enhance 5 and solidify these efforts is a system which: ♦ Establishes a coordinated, statewide injury prevention and control program. ♦ Integrates state and local strategies for injury prevention including helmet usage, and other environmental behavioral and regulatory changes. ♦ Evaluates this comprehensive approach and provides empirical data demonstrating its effectiveness for use in other states and localities nationwide. D) The Local Intervention site: Contra Costa County A statewide effort alone will be ineffective in a state as large and diverse as California. A dynamic interchange must take place between key state and local efforts to bring about marked change in injury and mortality rates for bicyclists. Statewide activities must be complemented by intensive, targeted interventions at the local level in order to effectively alter behaviors, policies, and environments and make California a safe place to ride a bicycle. On the local level, Contra Costa County has been chosen as the intervention site to demonstrate the efficacy of bicycle safety efforts. Contra Costa County's population is representative of that of California as a whole in its cultural diversity. With a population approaching one million, the county is a microcosm of California and much of the United States. Located in the San Francisco Bay Area, Contra Costa County is one of the fastest growing counties in the state with a 19 percent growth rate from 1980-90 (ABAG, 1991) . This growth has increased both the motor vehicle and bicycle traffic sharing the roads. Based on median income, this county is one of the most affluent in the state. However, there is a large prosperity gap between the rich and the poor particularly in "East County" where nearly 30 percent of households have incomes less than 200 percent of the federal poverty line (1980 census) . Overall, most new job . growth is occurring in the central region, while the greatest demand for new housing is in the more affordable adjacent "East County." These fast-growing "bedroom communities" are comprised primarily of young families with children who are at-risk for bicycle injuries. Two target cities, one from each of these regions, have been selected. Pittsburg and Walnut Creek will be the sites of intensive intervention and evaluation efforts. In 1991, there were 386 bicycle related injuries severe enough to be noted in police traffic collision reports (SWITRS, 1991) . This does not account for "scoop and run" incidents which are serious but not reflected in police reporting records because the 6 injured bicyclist is taken for medical treatment immediately, without reporting the incident to the police. Statistics vary in the two target cities: the number increased in Pittsburg (a low to moderate income community with both suburban and inner city characteristics in the east) from 11 injuries reported in 1989, to 25 reported in 1991. In Walnut Creek (a more affluent, poorly planned, overdeveloped suburb in the central area) , the numbers remained consistent at 55 in 1989, to 53 in 1991 (SWITRS, 1989- 91) . Walnut Creek has the highest number of bicycle injuries of any municipality in Contra Costa according to SWITRS. Focusing on these two cities provides the opportunity to study populations which are manageable in size, which represent bicyclists of , varied socioeconomic and cultural backgrounds and whose reasons for bicycling include business and school commutes, as well as recreation. Their cultural diversity is marked, with Pittsburg's population having nearly fifty percent non-white ethnicity, and with Walnut Creek being more than 90 percent white. Countermeasures aimed at these diverse populations will be an important component of this project. In addition, the County Health Services Department's unique Prevention Program which will implement the project, is nationally recognized for its experience in coalition building and its local orientation to policy development. Recipient of the U.S. Department of Health and Human Services National Health Promotion Award (1986) , Society for Public Health Education Program Excellence Award (1988) , and National Association of County Health Officials Prevention Award (1988) , the Prevention Program has over ten years experience designing coalition-based projects. Its training video "Beyond Brochures" is used internationally and 118 Steps to Coalition Building" is the base for the coalition building section of the "Blue Book", Injury Prevention: Meeting the Challenge. Contra Costa County's Prevention Program is distinguished by its successful operation of a three year pilot bicycle safety project, Safe Roads/Safe Families which utilizes a coalition model funded by California's Office of Traffic Safety. It has a proven track record in achieving support from a variety of public and private organizations, experience in local evaluation, including bicycle helmet observational and empirical studies, and experience in translating local success into policy efforts, including significant contributions towards the state legislature's current consideration of a bicycle helmet law. A particular strength of the programs history has been it's work in multi-cultural communities. A roadside bicycle helmet observational study conducted by the Safe Roads/Safe Families Coalition in 1991 and 1992 solidified the Coalition's commitment to a helmet law. The study showed an average helmet use increase of three percent for all ages, with a 10 percent increase among the age group targeted for intervention 7 (5-14 year olds) in the year between the observations. Highest use rate was among the under age four population, corresponding to the law requiring the usage of helmets for that age group. Helmet use rates dropped dramatically after that age. Furthermore, the local effort of Contra Costa County's Prevention Program has the advantage of a new computer technology -- Highway Injury Record Linkage System (HIRLS) . This allows the Safe Roads/Safe Families Coalition to pinpoint bicycle injury locations and provide statistics on severity, type, and cost of injuries. This information will be utilized to target sites most in need of interventions. Further, it will be helpful in public information campaigns as it provides newsworthy and timely data. As the evaluation section (below) reflects, HIRLS provides information on the effectiveness of project interventions. III. GOALS AND OBJECTIVES A) Project Goal The primary goal of this project is to develop a comprehensive bicycle safety effort for California which will decrease morbidity, mortality, disability and cost of bicycle injuries. This goal will be reached through a collaboration of state and local organizations working to promote helmet usage, environmental modification, and broad systemic change. The outcome of such efforts will be a safer environment for the increasing numbers of bicycle riders of all ages in California. B) Project objectives California Objectives: B.1) To ensure the passage of a California bicycle helmet law requiring all bicycle riders wider,the age of 16 to wear helmets. Moreover, this project seeks to advocate for a broader age or generic helmet law (See Appendix C) . B.2) To establish a statewide bicycle injury prevention and control program and information dissemination mechanism at the California State Department of Health Services. B.3) To evaluate the statewide pilot test of the Injury Control and Risk Factor Surveillance System (ICARIS) . Statewide Aims B.4) To increase bicycle helmet usage by at least 15 percent for children and 10 percent for all ages by the end of year three of the grant period. B.5) To decrease statewide the rate of fatalities due to 8 bicycle crashes by 10 percent, and decrease the rate of bicycle related head injuries by 20 percent by the end of the project period. Aims of Local Intervention: B.6) To increase bicycle helmet usage by at least 30 percent for children and 20 percent for all ages by the end of year three of the grant period. B.7) To decrease the rate of injuries due to bicycle crashes by 15 percent, and decrease the rate of bicycle related head injuries by 30 percent by the end of the project period. B.8) To modify at least five hazardous areas per year in the intervention site. IV. METHODOLOGY Clearly, accomplishing the critical changes in environmental, regulatory, and behavioral factors needed ..-to reduce bicycle injury and death requires an integration of efforts. California proposes to establish the California Bicycle Injury Prevention Project (CBIPP) to integrate and enhance injury prevention efforts. This integration will be two-fold: o Statewide and local efforts must be concurrent and complementary. In a state the size of California (in fact in, virtually every U.S. state with a significant population) statewide collaboration is an essential factor, but its results can only bear fruit with local attention and activity. The chart below delineates major ways in which the California approach integrates statewide and local efforts. ts.avvs= tl 4xx- __ _ California Department Contra Costa County p Health Services Dept. of Health Services Prevention Program ..::.:.:.:..... ::::?$tate�aws&regulation Public infomtabon� � = ilAobiliiatwn of statewide supfgrto fgca efforts ♦ On both the state and local levels, well-coordinated activities by numerous organizations and institutions will be required to accomplish the above stated objectives. Virtually no single change can be made by an organization working in isolation and, more importantly, the range of' mutually-supporting activities that need to be accomplished requires commitments from numerous groups working in concert. Thus, the California Bicycle Injury Prevention Project will use a coalition-based approach as its core methodology. This project proposes to coordinate statewide injury prevention efforts by establishing a new California State Bicycle Injury Prevention Coordinator within the Maternal and Child Health Branch of the DHS as well as a statewide California Bicycle Injury Prevention Committee, and locally through the enhancement of Contra Costa's Safe Roads/Safe Families Coalition. The collaboration section later in this application describes the coalition participants and their roles: policy-makers in state, county, school district, and city governments, key businesses, community groups, and other knowledgeable private and public sector representatives. The details of the methodology below delineate the components of a successful strategy to increase bicycle safety. A) State Strategies At the state level, there will be three approaches to accomplish the statewide objectives listed above. Most importantly, a California bicycle helmet law will be enacted. Secondly, critical in a state as economically diverse as California, a plan for funding low income residents' helmets will be developed. Thirdly, local efforts throughout the state will be enhanced including the current California Bicycle Helmet Campaign through the PTA's. In the process of developing support for the law, and the other efforts described, the project will convene and consult key state players of the California Bicycle Injury Prevention Committee. They will develop other strategies and initiatives to improve bicycle safety statewide. All of these strategies will be implemented by the state's Bicycle Injury Prevention Coordinator. 1) Legislative Action Currently, California is considering a law requiring children under 18 years to wear helmets (AB 2268) . This law has passed one branch of the legislature to date, an encouraging sign, since last year's version was less successful despite its weaker provisions. The fate of this bill is uncertain. However, support for bicycle helmets is increasing. The passage of statewide bicycle helmet legislation is a major component of the California State Injury Prevention Plan of 1993, developed by the State Injury Control Advisory Task Force. A concerted campaign among diverse groups such as injury prevention advocates, health practitioners, schools, and 10 insurance companies would increase the chances of a helmet law being passed. State actions will. include: a) Gathering appropriate bicycle injury data to support this legislation and disseminating it to appropriate state and local agencies. b) Linking with local spokespeople and print and electronic media to ensure that the importance and value of a helmet campaign is well understood by the public and by legislators. c) Coordinating with the California Coalition for Children's Safety and Health as the sponsor and advocate for passage of the current bicycle helmet legislation. d) Establishing the CBIP Committee as a Committee of the State Injury Control Advisory Task Force specifically to coordinate bicycle injury prevention activities and legislative efforts. In addition to the groups mentioned above, it will include the Emergency Medical Services Authority (EMSA) , California State Office of Traffic Safety (OTS) , and representatives of California's injury prevention centers, the Southern California Injury Prevention Research Center (SCIPRC) , the San Francisco Center for Injury Research and Prevention (SFCIRP) , and the California Center for Childhood Injury Prevention (CCCIP) , as well as the California Dental Health Program, which is interested in reducing the impact of bicycle injuries on dental health, with particular emphasis on competitive sports, including bicycling. e) Inviting representatives of all local bicycle safety projects in California to attend the committee meetings which will be held at the both annual Statewide Injury Control Conference and the State Office of Traffic Safety Conference to ensure opportunities for everyone to participate. In addition, this committee will teleconference at least six times per year to exchange information and highlight emerging issues in bicycle safety. f) Coordinating with the State Injury Control Advisory Task Force legislative committee to advocate for the bill's passage. CBIP would be a Committee of the State Injury Control Advisory Task :Force and would include many current Advisory Board members. g) Coordinating with the local intervention site which will provide critical support to the state effort including: initiating the intragovernmental process to.get formal endorsement by the County Board of Supervisors and by city and school governance, emphasizing the constituent interest in this bill, providing testimony and media attention with a local flavor, utilizing the forcefulness of individuals directly affected by the legislation, and providing persuasive statistics on need and on potential effectiveness. In fact, the SR/SF coalition was able to influence the language of the currently pending helmet legislation through its Bicycle Helmet Policy Position Paper (See Appendix C) . 2) Providing Helmets For Low-Income Californians 11 Financial status is a barrier to helmet purchase among many Californians. This is a concern from both the practical standpoint in that it limits the ability to create this safety protection as broadly as desirable, and from the ethical standpoint, that; should a law be passed, its enforcement would adversely affect low income Californians more than those for who can afford to buy a helmet. In addition, many of the legislative supporters of helmet safety, including the current bill's sponsor, want to ensure that they are not adding to the economic burden of low income Californian's. By providing helmets for those who cannot afford them, this project will generate support from these legislators as well as improve bicycle safety for low income Californians. California is committed to ensuring the safety of low income individuals in the following ways: a) The pending bill is modeled after the state's most recent child passenger safety law which provides that fines accrued will fund car seat purchases for low income Californians. Like the child passenger safety fund, moneys will be passed along by the courts to local health departments for helmet subsidies. b) This funding, while important, will not always be sufficient, especially in the earlier phases of the law's implementation when fines will be less common, and later as compliance with the law increases. Therefore, helmet manufacturing companies themselves have joined the partnership and have provided helmets to local bicycle safety programs, including the local intervention site, for distribution to low income cyclists. PTA sites have made a commitment to providing a free helmet for every ten helmets sold, and these helmets are distributed to lower-income youth. c) As California moves to a managed care health delivery system,- where most low-income young children's health care will be covered, the economic value of helmet give-away and incentive programs will be increased. Again, the local intervention site is already exploring this option as part of a comprehensive prevention component in its local managed care approach. d)* Other important sources of funding will be explored: California has recently passed landmark "Kids Plate" legislation, establishing a new category of license plate, -with all fees accruing from its sale earmarked for childcare and child safety programs. It is anticipated that funding earmarked for injury prevention programming will approach $2.5 million by 1998. While there are numerous important safety needs, many members of the committee which developed the "Kids Plate" bill are among the current leaders promoting the helmet legislation. e) Funding for helmets must be accompanied by other efforts to reinforce their use. Typically the adoption rate for safety devices is slower in low income communities. This is both because safety campaigns themselves tend to be middle class oriented and because the devices are competing on a hierarchy of 12 needs with other important and more immediate basic needs. Therefore, the project's helmet campaign will use public information materials which are economically sensitive and culturally competent. The project will explore unique programs and approaches, and the valuable experience of the local intervention site in this area as well as lessons and approaches learned will be disseminated throughout the state. The current PTA program is being redesigned to assure its reach is extended by using other school linkages to supplement its efforts in low income communities where PTA's are not active. 3) Enhancing community Efforts Requests for bicycle safety program assistance and funding have risen dramatically in California for the past year. The State's Office of Traffic Safety provides limited funding for some local efforts throughout the state, and the California Center for Childhood Injury Prevention (CCCIP) has been helping to establish helmet use programs through elementary and middle school PTA's in much of the state. Although funding in this proposal does not allow for extensive local work beyond the local intervention site, an important emphasis will be to provide support and consultation to community bicycle safety programs already operational and to assist in the start-up of new community efforts. In order to meet this growing need in the state, this project's actions to build a statewide community response to bicycle injury will be to: a) Collect bicycle injury prevention materials from all appropriate resources and serve as a clearinghouse to disseminate, through bulletins, information useful to local projects on relevant articles, studies, data, project reports, legislation, and details about successful local interventions. b) Develop a bicycle injury resource guide listing all statewide and community programs as a reference tool for bicycle safety advocates. c) Provide consultation and advice to local programs, based on successful strategies, to improve local programming for bicycle safety. d) On a regular basis provide information to the press concerning bicycling and bicycle safety in the form of press releases, interviews, editorials, etc. e) Assist in the expansion and coordination of the state and local partnership of the MCH/PTA California Bicycle Helmet Campaign as an integral in-kind component of the overall project. This project is a school-based bicycle helmet education and sales program conducted in partnership with the DHS and the California State Parents and Teachers Association. The leadership for this DHS/MCH funded project is provided by the California Center for Childhood Injury Prevention at San Diego State University. That project's director will be responsible for all activities of the 13 Campaign. Evaluation of this component's impact on use rate increases will be integrated with the other helmet use surveys of the project. Results of the evaluation of the Campaign's methodology will be disseminated to other bicycle injury prevention programs in California to encourage effective interventions. B) Local Strategies Local strategies will require three interrelated approaches. These include fostering new environmental and traffic code regulations affecting bicycle safety, encouragement of law enforcement relating to bicyclists, and community wide bicycle safety education campaigns. The local approaches in Contra Costa County will be strengthened by more effective targeting of interventions with the use of HIRLS integrated police and hospital data and geolocation software. 1) Regulatory Contra Costa County Health Services Department Prevention Program has a three year record of experience working on policy and legislative efforts specifically related to bicycle safety at both the local and state level. This project will draw on that experience to develop policy initiatives that impact municipal and countywide bicycle safety interests as well as addressing key state legislative efforts. The local intervention site Bicycle Injury Prevention Coordinator will- be responsible for these activities which will include: a) Use of the SR/SF policy position papers on bicycle helmet legislation and environmental and enforcement issues to influence bill sponsors or potential sponsors in framing legislation responsive to local issues. b) Influencing local municipality, park, and- county policy makers to provide, adequate signage, bicycle lane designations, pathways, and modifications of identified environmental hazards to bicycling that could result in injury and fatality. Interaction of project staff and key coalition members with local engineers, planners, traffic or transportation commissions are key to this strategy. c) Utilizing members of the local coalition to provide testimony during the state legislative process on key bicycle injury legislation. d) Use of the HIRLS data and geolocation software as key in making compelling arguments in favor of environmental modification. Using this same data will be essential in encouraging policy makers to pay attention to law enforcement in the interaction between motorized vehicles and bicycles. (SR/SF has been successful in getting a number of municipalities to increase their enforcement of errant bicyclers and speeders) 2) Modification of Behavior 14 Intensive bicycle helmet use promotion and injury prevention activities in Contra Costa County will be coordinated by a local site Bicycle Injury Prevention Coordinator. That person will be assisted by. public information staff who will direct public information campaigns, coordinate trainings and disseminate bicycle injury prevention materials locally. The activities will include: a) At least six of the elementary and middle schools in Walnut Creek and Pittsburg will participate in bicycle safety and helmet promotion incorporating the California Bicycle Helmet Campaign model, other state of the art school curricula from National Highway Traffic Safety Administration (NHTSA) , the California Highway Patrol (CHP) , and California State Automobile Association (AAA) . b) Five school and community bicycle safety rodeos will take place annually. c) One community-wide "Bik(a Days" event will be coordinated annually in each pilot city. These events will incorporate the components of a bicycle rodeo, bicycle repair, professional bicycle riding safety demonstration, helmet giveaway, and bicycle club safe trail riding and bicycle commuting information. d) Contra Costa County's innovative multidisciplinary bicycle injury prevention coalition, Safe Roads/Safe Families will be enhanced. This will include increasing members' responsibilities for local educational activities. e) "Give Kids a Brake" media campaign will be implemented to make drivers aware of children's limitations in traffic, and a "Share the Road" campaign to create awareness on the part of drivers and bicyclists of each others presence. f) County Health Services Department's Teen Age Program (TAP) .workers will be trained to deliver bicycle safety information to intervention site high schools; and Public Health Dental Program staff will be trained to incorporate bicycle related injury prevention specific to dental related facial - - -- injury in their elementary school programs. g) In order to reach adult bicycle riders, helmet promotion initiatives will be enacted as part of employer-based alternative transportation bicycle commute programs at. Shadelands Business Park in Walnut Creek as well as at least one business with over 100 employees in Pittsburg. Employer based helmet promotion activities will include bicycle :safety and helmet use education, helmet giveaways, and equipment seminars with local bicycle retailers. 3) Law Enforcement With the facilitation and assistance of the Bicycle Injury Project Coordinator, local police department and area California Highway Patrol representatives to the Safe Roads/Safe Families coalition will be involved in the development and implementation of the following: 1.5 a) Annual implementation of Safe Roads/Safe Families' noted "Right Rider! " program in the intervention sites. This program involves local police department traffic safety units issuing "citations" for riders who follow the rules of the road and wear helmets, the "good tickets" being redeemable for prizes and awards. b) A training for the County Police Chiefs Association on their role in bicycle injury reduction aimed at making the enforcement of laws impacting bicycling safety a priority. c) Selection and dissemination of appropriate bicycle safety videos with a share-the-road philosophy to traffic violator schools. d) Training officers to observe, while conducting traffic law enforcement activities, hazardous areas for bicyclists that may benefit from improved signage, lane designation, or other regulatory traffic aides and report them to their local traffic engineering departments. The attached Time Line delineates the time frame for accomplishing project activities. V. EVALUATION The evaluation of the local and statewide components of this project will be addressed with the same quality of work and experienced staff that will apply to the project countermeasures. Jess Kraus, Ph.D. , Director of the Southern California Injury Prevention Research Center at the University of California at Los Angeles will provide the lead in overall state evaluation design, and will consult on all aspects of the local and state evaluation components. Roger Trent, Ph.D. Chief of the Injury Surveillance and Epidemiology Unit of the DHS Office of Emergency Preparedness and Injury Control will be responsible for the pilot implementation of, and review the findings of the ICARIS tool and the statewide evaluation. Evaluation of the MCH/PTA Calitornia - -- Helmet Promotion Campaign will be the responsibility of Sylvia Micik, MD, Director of the California Center for Childhood Injury Prevention at San Diego State University. The Contra Costa County local site intervention evaluation will be the responsibility of Jennifer Balogh, MA, MPH, Contra Costa County Health Services Department Research Analyst. All of these evaluators will work closely to provide a comprehensive picture of the process and outcomes of California's bicycle injury countermeasures. Evaluation of the California Bicycle Injury Prevention Project by DHS/EPIC and CCCPP will use both primary and secondary data collection methods. The evaluation of the local intervention site will focus on obtaining and monitoring rates of helmet use primarily through observation studies. It will be supplemented by HIRLS analysis to determine injury rates. A local process analysis of coalition efforts will also be conducted; these 16 K x K X K x K K X x V... .: - ► K K K X X ►< X K X K x ►t +•�537. x K `� GL';'' X K K X - ►� ;K X K K X K K K K K :..:. ..:;::�...:... K X x Z X X x x x X K X x 8 8 � S h O O O U a low as e °' e o .8 .Q a Las M . _ u a gt Cd'F�w av v v E 5 v� v� to ° >, e0 00 .� > > a E V u u $ U c o2 S v coc p6 ti w N 3 v� iS .`S .'i U U �y �t o a W .8be � Q V c es a .o :z>_:t�{::z....... M o 0 a E D S S a o o u u u o t m h H .$ 3 a U U in W c� U Q D A .� .1 R ti 2 c O ti x tn activities will be conducted by the local site Research Analyst. At the state level, evaluation efforts will monitor trends in bicycle-related fatalities and in the incidence of bicycle- related head injuries requiring hospitalization, using existing state data systems. This activity will be the responsibility of the DHS/EPIC epidemiologist. Helmet use will be assessed through surveys of the California Bicycle Helmet Campaign monitored by the Campaign epidemiologist. A state process analysis of coalition efforts will be conducted by the State Coordinator. An ICARIS survey will be conducted by the DHS/EPIC epidemiologist, and a process evaluation of ICARIS will be conducted jointly by the DHS/EPIC epidemiologist and the State Coordinator in concert with the State Injury Control Task Force. A) Evaluation of Local Bicycle Helmet Efforts A.1) Observational Method The Safe Roads/ Safe Families will conduct a bicycle helmet observation study in the cities of Walnut Creek and Pittsburg and in two additional control cities within Contra Costa County. The observation study will take place once during each year of grant funding, both to guide and evaluate program activities. This type of study design allows the project to directly observe bike riders to determine if they wear helmets. Project staff and local volunteers will collect environmental, demographic and behavioral data on bicycle riders while at pre-selected observation sites identified as high bicycle traffic areas. "Observational studies offer far greater confidence in the validity of measures than do surveys which rely on self-reported data." (New York State Department of Health, 1990) Methods are modeled after a_ study design by New York. State Department of Health Injury Control Program. These observational methods have been successfully modified for use by Safe Roads/ Safe Families during May 1991 & May 1992 to measure the effect of project efforts on helmet use both by elementary school children and county residents. Although trails and commute paths will comprise a portion of the observation sites, the focus of study will remain on the neighborhood sites. . Neighborhood observations rather than observations made on high volume public areas will allow the residence of the observed rider to be determined. Also, most bicycle riding and bicycle injuries involving young children takes place within a short distance of their homes. (SAFEKIDS) Observational studies will also be conducted at Contra Costa County's MCH/PTA sites to provide a measure of comparison to the data gathered in the state evaluation (see below) . In order to observe a sample which is representative of various 17 types of bike riders and representative of common bicycle trips, the project will use community key informants to help identify commute paths of adult riders and to update the school bus routes used in SR/SF's 1991 & 1992 studies of child riders. Within each intervention and control city,- observation sites will include: 1) areas near school and recreation centers; 2) city thoroughfares; 3) residential streets; 4) parks and bicycle paths. The same sites will be used each year of study. Observation periods will be chosen to match times when both adults and children will be likely to be riding. These periods will include both weekdays between the hours of 3:30 and 7:00 pm and weekends between the hours of 1:00 and 4:00 pm. Prior to the days of study, volunteer observers will receive one hour of training. The training will include review of study goals, data collection materials, and location of observations. Each volunteer observer will travel an established route (comprised of preselected observation sites) and spend a total of ten minutes per site collecting data on observed bicyclists. The observer will rotate through all the route's observation sites until his/her entire hour and a half shift is completed; in most locations each site will be observed several times. 'Observers will be instructed to record data on any bicyclist within the field of vision who is not on a tricycle, big wheels or other riding toy. The following data will be gathered on bicyclists observed in the study: Environmental Variables • location/observation site • date • day of week observed • time of day observed • riding alone or in a group Demographic Variables • age of rider (pre-school, grade school, high school, adult) • gender of rider Variables of bicycle type & proper use of helmet • size of bicycle (small, standard, & carrier) • presence of helmet • helmet positioned correctly • helmet strapped on correctly Earlier observation studies have shown that these elements can be recorded quickly and accurately even when riders passed by quickly or when several riders passed by in a group. This did not prove to be the case with the project's earlier attempt to collect racial identification of the observed riders. It was too 18 often difficult for the observer to ascertain the race of riders from a distance, especially if the individual was wearing a helmet. Data Analysis The project anticipates approximately 1,200 bicycle trips to be observed during each of the study's administrations. The data will be entered, managed, and analyzed using CDC's Epi Info (v. 5) software. The rate of helmet use per trip/observation will be calculated both as a county total and by target city, and then separately for age groups, and gender, etc. "Conceptually, per trip helmet use (or non use) is a better indicator of exposure to risk than helmet ownership or use per rider. " (New York State Department of Health, 1990) . Statistical comparisons between location and demographic groups will be made using z-scores. A.2) Highway Injury Records Linkage (HIRLS) Contra Costa County Health Services Department has received funding to implement locally the HIRLS, developed by the National Association of Governors' Highway Safety Representatives, to link County crash data, EMS data, and hospital discharge data. Through implementation of HIRLS, Contra Costa County HSD Prevention Program will achieve the following goals: 1) enhance and automate the prehospital data collection and analysis capabilities; 2) use the improved data collection system to create a set of comparable indicators of injury rates and EMS response; and 3) use the data collected to support injury prevention programs countywide. The Health Services Department currently uses police crash records analyzed by zip co-de -to-target communities for bicycle and pedestrian safety programs. However, linked motor vehicle injury data, in conjunction with mapping/geolocation software, would greatly increase the specificity of local injury surveillance. The intervention sites of Walnut Creek and Pittsburg will be evaluated for cross-sectional traffic exposure for bicyclists. The Prevention Program will use specific injury cluster sites to target educational,- law enforcement and technical strategies to eliminate or reduce hazards. Mapping motor vehicle injuries will be a valuable tool in monitoring injury trends in the two cities and the overall county. By linking computerized EMS prehospital records together with police crash reports and local hospital discharge data, HIRLS would provide Contra Costa with a relatively low-cost comprehensive surveillance system for the most .common and costly injuries (National Agenda) . Project staff will analyze the linked data set, beginning with 19 Contra Costa County's bicycle injuries. Using geolocation software purchased with PHHS block grant funds, staff will map the locations of all bicycle and pedestrian injuries identified within police crash reports for the years 1987 to 1991. The geolocation software will also be used to map the linked crash/injury data for 1991. This mapping will allow both EMS and the Prevention Program to identify geographic clusters of bicycle and/or pedestrian injuries which. indicate "high collision locations." With the added capability of data linkage, not only can the frequencies of bicycle injuries for cities or neighborhoods be calculated, but. also the frequency of helmet use among injured riders. Additionally, staff can calculate the direct medical costs incurred through hospital discharge for bicycle injuries for different areas of the country. The mapping on injury sites will be an important part of an overall profile of the County's bicycle injuries. A profile using linked crash data, EMS data, and hospital data will provide a tool for both program development and evaluation. The SR/SF coalition will help determine the content of this profile. This coalition is interested in injury outcome information, helmet usage among injured bicyclists, the cost of injuries and the differences in these variables by age. The Prevention Program and EMS within the data integration project will respond to the needs of injury prevention efforts, like those of Safe Roads/Safe Families. Although certain HIRLS fields have a significant lag time, it will be a valuable tool in evaluating the effectiveness of bicycle safety activities. B) Statewide evaluation of bicycle safety Efforts B.1) Outcome Data Collection -Cai-ifornia Departiuent- of -Health Services will assess the incidence of and trends in bicycle-related fatalities, injuries and helmet usage statewide. Injury rates will be monitored throughout the grant period. 1) The number of bicycle fatalities statewide will be obtained from California Health Services, Vital Statistics Section as soon as available after each program year. 2) Data on hospitalized head injuries resulting from bicycle injuries will be obtained from the hospital discharge data, available from Office of Statewide Health Planning & Development (OSHPD) . The State of California is fortunate in that mandatory reporting of E-Codes for all injury hospitalizations began in 1991. The project will have access to the E-Coded hospital discharge data for Californians. 3) A rate of helmet usage for California children under age 16 will be obtained through school site observation studies conducted at MCH/PTA bicycle safety intervention sites. There were 800 school sites participating in 1992-93, and 1200 are 20 anticipated for the school year of 1993-94, giving a significant sampling statewide of school aged children. These statewide observation studies will take place only on the grounds of participating schools. PTA volunteers will observe those children who ride bicycles to school both pre and post intervention. Observers will use data collection sheets similar to those used in Contra Costa County, which include variables of gender, bicycle size, helmet use, helmet position and strapping, and whether the child was riding alone or in a group. Since the helmet purchase/give-away programs and safety curricula will be school based, rather than community based these site specific observation studies will provide important information or the target populations at each school. Although these school "snapshots" of behavior will not capture the neighborhood play aspect of bicycle riding, they do allow a close evaluation of a school-wide behavior change shortly after an intervention. Although neighborhood use rates tend to be lower than the rates of youth commuting to schools, observational studies will provide an indication of the change in use rates overall. These school site observations will provide valuable information statewide without the resources required for community-wide/neighborhood observations. B.2) Injury Risk Factor Survey (ICARIS) The California Department of Health Services will implement the CDC's Injury Risk Factor (ICARIS) statewide survey in year one and year three of grant funding. The half hour telephone survey will be administered to a stratified random sample of 400 households statewide. California DHS will utilize its current research capacity demonstrated through it's success in conducting Behavioral Risk Factor Surveillance System (BFSS) annually for .nine --years. DHS will contact respondents and record their-- -- responses using a computer-assisted telephone interview (CATI) system. DHS will compile the results of the first year's pilot test into a report to be submitted to CDC and distributed statewide. The California State Injury Control Advisory Task Force, in addition to State DHS/EPIC staff, will compare ICARIS results to those of the Behavioral Risk Factor Survey. While the ICARIS instrument is being pilot tested, the Committee will provide feedback to CDC on problems encountered in the survey's administration, as well as to its usefulness in California's strategic program planning and resource development. ICARIS provides a unique opportunity to collect state-specific injury risk factor information including residents' attitudes and behaviors; such injury surveillance data would be invaluable both in program development and ongoing evaluation. As noted above, the information specific to helmet use would be significant for an additional measure of statewide helmet usage. 21 The State will disseminate the results of ICARIS to local injury control program throughout the state, as well as present the results at state and national conferences. The findings will also be used to update California's injury plan in future years. C) statewide and Local Process Evaluation In order for the evaluation to meet the needs of program designers in terms of providing adequate information for intervention revision and refinement, the summative component is supplemented by a process evaluation. This will be conducted utilizing an archival review of coalition records and a questionnaire designed as a basis for a special study of the coalition. This questionnaire will be a modified form of one already utilized with the Safe Roads/Safe Families Coalition. The coalition records, such as service contracts, correspondence and meeting minutes will be used to monitor coalition membership participation, frequency of the occurrence of coalition activities and the reach of each coalition activity (e.g. number of people attending a presentation) . These records will also be used to measure the coalition's success in reaching its policy and educational objectives. Archival analysis will be based upon a variety of agency records including meeting minutes, correspondence, quarterly and annual reports, conference proceedings newspaper clippings and coalition member agency records will be used in this study. Data Analysis Analysis will identify and summarize important examples, themes and patterns among the individuals' responses. Findings will include key issues and events-of the project's history, framed-by— the review of relevant agency documents and records. The data collected from the retrospective analysis will accomplish the following: 1) Create a timeline of important events and milestones within the project's prevention efforts. 2) Describe the theoretical rationale upon which strategies were based. 3) Identify barriers encountered in program implementation. 4) Highlight the series of issues that stimulated program/community efforts. 5) Document "what worked and what did not". 6) Provide information helpful to guide ongoing efforts and evaluations. V. COLLABORATION AND COORDINATION 22 A). State of California Statewide collaboration will be effected through DHS/MCH convening of a committee of key state agency and state coalition groups, including private sector, health, traffic safety, transportation planning and law enforcement groups having a stake in bicycle injury prevention. This group will be a committee of the existing EPIC-staffed State Injury Control Advisory Task Force, (see Appendix E for membership roster) to assure effective integration of its approaches into statewide strategy. There are a number of agencies and organizations essential to the facilitation of statewide change which will be involved in the membership: the State Injury Control Advisory Task Force whose 1993 State Injury Control Plan includes a bicycle injury prevention component will represent the Committee's issues to the Governor through the Director of Health Services; the California Emergency Medical Services Authority (EMSA) which oversees statewide trauma service coordination and has subcontracted the HIRLS integrated injury data project to the Contra Costa County Prevention Program; State Office of Traffic Safety (OTS) which is the Governors's Highway Safety Representative, and coordinates a number of bicycle safety projects; California Department of Transportation (CALTRANS) Office of Bicycle Facilities which oversees the implementation of state master plan for bicycling facilities; the National Highway Traffic Safety Administration (NHTSA-Region 9) which is in the process of expanding its programs in California in the field of bicycle safety; the California Highway Patrol (CHP) which conducts numerous school- based bicycle safety programs statewide, compiles all police crash and injury statistics for the Statewide Inventory of Traffic Reporting Systems (SWITRS) , and would have a significant role in the enforcement of a California bicycle helmet law; the California Coalition for Children's Safetv and Health which has been the co-sponsor of the current pending bicycle helmet legislation; the university based Injury Prevention Research Centers at the University of California at San Francisco, University of California at Los Angeles, and Southern California Injury Prevention Research Center, each of which will play a role in implementation or evaluation of the Project; the University of California at Berkeley, School of Public Health which is interested in injury curricula and the development and promotion of community/academic partnerships; the American Academy of Pediatrics (AAP) which has been involved in helmet promotion efforts in the state for the past four years; the California Association of Bicycling Organizations (CABO) which has an interest in improving the environmental conditions for bicyclists; and private sector representatives, particularly the insurance companies of the American Automobile Association (AAA) and its California State Automobile Association motor club affiliates in Northern and Southern California, and the Allstate Insurance Company, both of which have shown their specific 23 interest in and provided resources for efforts to reduce bicycle related injury. This committee will also involve local bicycle program staff and coalition members and will expand as other key advocates are identified. The philosophy and activities managed through this collaborative committee structure include: p Advising the MCH Bicycle Injury Prevention Coordinator regarding the state bicycle injury prevention objectives of this project. p Coordination of sponsorship and advocacy for state legislation which favorably impacts bicycle injury reduction. p Commitment to and sharing of responsibility for: Specific project method implementation. Information sharing through the Office of the State Bicycle Injury Prevention Coordinator. Avoidance of potentially divisive project component ownership or "turf" issues. p ° Periodic review of the findings of the methodology and evaluation of the project objectives. p Coordination with and encouragement of local level activity within their individual agency or organization. B) Local Intervention Site ----— The need for a well crafted and strategic coordination effort to address as difficult an issue as bicycle injury prevention is dependent largely on bring together, to the same table, key decision markers and members of the local community who have a demonstrated concern about this issue. It is a model that has proven to be extremely successful with regard to any number- of social/public health issues in Contra Costa County. This project will use that model to continue to bring together the existing members of the Safe Roads/Safe ]Families (SR/SF) coalition: pediatricians, law enforcement officials, insurance company representatives, schools officials, transportation planners, trauma unit specialists, bicycle retailers, bicycling club members, and public health practitioners. The SR/SF Coalition will continue to collaborate as some of the following examples illustrate: 24 when the coalition membership plans a community bicycle rodeo, the participation by various members comes into play. The local police department brings traffic cones, stop signs and other needed rodeo course equipment, and then staffs two or three of the stations. The AAA Motor Club representatives assist with the "how to" rodeo guide, printed course checklist and overall coordination of the event. The bicycle retailer and his staff provide the volunteer instruction, equipment, and oversight of pre-event bicycle safety inspection and a minor bicycle repair station. They also provide bicycling prizes such as reflectors, bells, locks and helmets at cost, paid for by money donated by the trauma center which is represented on the coalition. The public health department staff are in charge of the loaner helmets for the event, loaned to children without helmets. They have handled the advertisement for the event through their public information section. The event is a smooth flowing and very positive event because of the shared responsibility and enthusiasm for accomplishment of a proven intervention. At their next meeting, after slides of the event are shown and their rodeo is evaluated, the membership is updated on the pending state helmet legislation which was framed in language developed through the coalition's bicycle helmet policy position paper. They decide that their next strategy is to get the matter on the County Board of Supervisors' agenda and then appear together at that board meeting to get the Board's formal support for this legislation. The other main issue that the coalition members cover at their meeting is the problem of a hazardous site for bicyclists, determined though the geolocation software of the Prevention Program. The traffic engineer in attendance knows the staff of the traffic engineering department of the community where the site is, and commits to meeting with them to provide information and offer assistance in developing an environmental modification to alleviate the problem. The bicycling club representative knows a member of the of the traffic commission in that city, and offers to speak to them regarding possible policy changes to reduce the problem. The progress of the activity around this issue will be coordinated through the Prevention Program's SR/SF staff to this coalition--a collaboration that ensures things happen. With this project, SR/SF coalition will expand its membership to include representatives from the PTA Districts in Contra Costa, effectively building on the California Helmet Promotion Campaign in schools in the Contra Costa County pilot intervention site area. It will also develop closer ties with the Teen Age Pregnancy and California Dental Health Program, two groups eager to bring bike safety education into the schools. This will become a direct link with the statewide campaign and will strengthen intervention strategies for helmet use promotion and 25 injury prevention. It will also expand the campaign's efforts to include environmental modification and enforcement activity. In addition, a new emphasis on adult bicyclist safety education and helmet use promotion will- encourage the State's Air Quality Management mandated Employee Transportation Coordinators (ETCs) to participate, as it will assist them in their efforts to reduce single occupant vehicle commuting. This relatively new movement towards the encouragement of commute bicycling is a unique opportunity. Coalition members from the bicycling clubs and bicycle retailers will collaborate with businesses to promote use of bicycling safety gear, instructional rides for new commute cyclists, and helmet raffles and helmet incentive prizes. Successful strategies of this collaborative model will be submitted to the MCH/PTA Bicycle Injury Prevention Coordinator through regular reports to be disseminated to other local intervention sites in the state. VII. PROJECT MANAGEMENT & STAFFING PLAN The project will be administered by the California Health Services Department (CHSD) , Maternal and Child Health Branch (MCH) . Ed Melia, M.D. , M.P.H, Section Chief in that Branch and Larry Cohen, M.S.W. , Director of the Contra Costa County Health Services Department Prevention Program (CCCHSDPP) will share oversight responsibilities as Principal Investigators. The California Bicycle Injury Prevention Coordinator will direct the state effort under the supervision of Margaret Nelson, M.S.N. , P.H.N. The state will subcontract with CCCHSDPP to implement the local component of the project. The Local Coordinator will coordinate local efforts under the supervision of Mr. Cohen. The enhanced California Bicycle Helmet Campaign, managed by the California Center for Childhood Injury Prevention_ (CCIP) , will continue to be monitored by MCH. The evaluation component will include the ICARIS survey under CHSD, Office of Emergency Preparedness & Injury Control (EPIC) supervised by Roger Trent, Ph.D. and a subcontract with the Southern California Injury Prevention Research Center (SCIRP) under the direction of Jess Kraus, Ph.D. , who will serve in a consulting capacity to all state and local evaluation efforts. Dr. Melia and- Mr. Cohen will have overall responsibility for all phases of project implementation; they, Ms. Nelson and Dr. Trent will be contributing their time to the project at their existing civil service compensation rates. The State Coordinator and Local Coordinator are new positions which will be added to achieve project goals. The State Coordinator will staff the California Bicycle Injury Prevention Committee, implement state intervention strategies, including providing information and leadership to provide support for helmet legislation and the efforts of local projects throughout 26 the state. The Local Coordinator will be responsible for staffing the Safe Roads/Safe Families Coalition, and designing and implementing local intervention strategies and evaluations. Both positions will be established within the civil service systems of the state and county and will require an MPH or equivalent and one year of relevant experience. Administrative support will be provided by .2 FTE Administrative Coordinator who will prepare and monitor project budget and fiscal reports, negotiate subcontracts, order materials and handle hiring and other personnel _transactions. .5 FTE Clerk, experienced level, will provide project support by preparing and mailing correspondence and other materials to interested parties, keeping records, arranging meetings, etc. Compensation is within established civil service standards. At the local site .25 FTE Media Coordinator will be responsible for preparing print and electronic materials for public information, arranging press conferences and publicizing events, and .5 FTE Evaluator will design and implement the local evaluation component and analyze and report on collected data in consultation with Dr. Kraus. Compensation will be at rates approved in existing contracts negotiated and approved by CCC Board of Supervisors. The following organizational Chart illustrates the relationships among the various project components: California Bicycle Injury Prevention Project(CBIPP), Organizational Chart October, 1993 California Department of Health Services Southem Card. Maternal&Child Health Office of Emergency injury Prevention Branch � Preparedness&Injury < Research Center b-; Control (Evatuadon) CBIP Project Coordinator ................... �1111..".' ig§ r 1 afexl"dads#�afhFa rSa California Bicycle Injury Prevention Committees MQWPTA Proiect: California Bicycle Helmet Campaign VIII Budget, Year 1 California Bicycle Injury Prevention Project PERCENT FEDERAL NON-FED AMOUNT SUBTOTAL A. PERSONNEL $124,350 1. Princ. Investigators 10% 50 $23,980 523,980 E. Melia,MD; L. Cohen, MSW 2. CBIPP Coordinator 100% $36,100 s0 $36,100 Health Ed. Consult. 1I . 3. Local Coordinator 100% $35,000 s0 535,000 Sr. Health Educ. Spec 4. Clerk 50% $14,550 $0 $14,550 Suzanne Stevens 5. Administrative Coord. 20% $7,600 s0 $7,600 Kathleen Martin,MPA 6. State Nrsng Consult II 10% SO $5,200 $5,200 Margaret Nelson, MPN 7. State Epidemiologist 3% $0 51,920 $1,920 Roger Trent, PhD S. FRINGE BENEFITS $37,012 1. Permanent Employees (Employees 1,2,6.7 State) $9,908 $1,954 $11,862 (Employees 1,3,4,5 County) $17,717 $7,434 $25,150 C. TRAVEL $13,000 1. Personal Travel Expenses $13,000 $0 $13,000 0. EQUIPMENT $8,500 1, Computer Hardware & Software $8,500 s0 $8,500 E. SUPPLIES $8,000 1. Office Supplies $1,000 $1,000 $2,000 2. Educational/Nedia Materials $2,000 $1,000 $3,000 3. Copying/Printing $1,500 $1,500 $3,000 F. CONTRACTUAL $113,500 1. Media Coordinator $10,500 s0 $10,500 2. MCH/PTA Project s0 $434000 $43,000 3. Evaluation $35,000 $0 $35,000 4. ICARIS $25,000 s0 $25,000 G. CONSTRUCTION s0 s0 s0 s0 H. OTHER $10,000 1. Telephone $500 $1,500 $2,000 2. Rent/Occupancy $2,000 $4,000 $6,000 3. Postage $500 $1,500 $2,000 I. TOTAL DIRECT $220,374 $93,988 $314,362 J. INDIRECT CHARGES $29,775 $7,477 $37,252 $37,252 TOTAL $250,149 $101,465 $351,614 $351,614 VIII. BUDGET JUSTIFICATION A. PERSONNEL 1. Principal Investigators: (In-kind) Responsible for overall project design and implementation at the state level and local intervention site, and for ensuring achievement of project goal and objectives. 2. CBIP Coordinator: The California Bicycle Injury Prevention Project Coordinator is responsible for designing and implementing state intervention strategies and coordinating local efforts towards bicycle safety throughout -the state. 3. Clerk: Provides support to project staff, preparing letters and reports, mailing materials, arranging meetings, etc. 4. Administrative Coordinator: Prepares and monitors project budget, prepares fiscal reports, negotiates subcontracts, handles project personnel work, etc. 5. Local Coordinator: Designs and implements local intervention strategies and conducts local evaluations. 6. State Nursing Consultant: (In-kind) Responsible for supervising the CBIP Coordination and managing the California Bicycle Helmet Campaign subcontract. 7. State Epidemiologist: (In-kind) Responsible for implementing the ICARIS study. B. FRINGE BENEFITS 1. State Employees: The fringe benefit rate is 27 .445 percent and includes mandated payroll taxes, health and retirement benefits, etc. 2. County Employees: The fringe benefit rate is 31 percent and includes mandated payroll taxes, health and retirement benefits, etc. C. TRAVEL - - - - - — 1. Personal Travel Expenses: Includes costs of travel by common carrier and personal auto within California and overnight stays outside duty station to present at statewide injury prevention and other relevant conferences and to coordinate local activities and attend coalition meetings. Lodging and carrier rates are negotiated by government control agencies and personal mileage is reimbursed at $.28/mile. This project will require frequent travel across a large geographic area. D. EQUIPMENT 1. Computer Hardware and Software: Includes cost of two computers and software to perform word processing, fiscal analyses, data analysis and desktop publishing functions, purchased on government contract at best available rates from reliable vendors. 29 E. SUPPLIES 1. Office Supplies: Cost of stationary, computer disks, etc. 2. Education/Media Materials: Cost of video tape, slide production, design and layout .for training materials. 3. Copying/Printing: Cost of reproducing materials in-house and professionally. O F. CONTRACTUAL 1. Media Coordinator: Cost of .25FTE public relations representative to handle press conferences, arrange and publicize media events and prepare print and electronic materials. 2. MCH/PTA Project: (In-kind) Contract with California Center for Childhood Injury Prevention -to implement California Bicycle Helmet Campaign in school districts throughout California. This contract is negotiated through California control agency processes. 3. Evaluators: Cost of contract with SCIPRC to design and oversee evaluation and .SFTE research analyst to implement research component of project and analyze target area data. Additional in-kind evaluation will be provided by the State Epidemiologist. 3. ICARIS: Cost of baseline ICARIS telephone survey to be overseen by EPIC under interdivisional agreement. Dollar figure is based on CDC input; depending on sampling technique, at least 400 surveys will be conducted. G. CONSTRUCTION H. OTHER 1. Telephone: Cost of local and long distance phone calls and faxes. - -- 2.- -Rent/Occupancy: Cost of rental space allocated to project staff at actual cost negotiated by state and local government control agencies. 3. Postage: Cost of mailing materials to state and local project participants. I. TOTAL DIRECT J. INDIRECT CHARGES 1. Indirect Costs are calculated at 27.6 percent of personnel costs for State Employees and $7300 per FTE for CCC County employees, see attached justifications. Much of the Indirect is contributed in-kind. �t 0 _ r CONTRA COSTA COUNTY HEALTH SERVICES DEPARTMENT PUBLIC HEALTH DIVISION �4 To: Section Chiefs/Cost center Date: March 7, 1990 Managers From: Alan G. Abreu Subject: Overhead Rates Public Health Controller FY 1989-90 The figures below detail the $6,900 in overheads to be allocated to each Full= Time Equivalent.(FTE) employee or contractor for FY 1989-90. A share of these costs should be included with all program/grant proposed budgets unless expressly forbidden by the funding source. Internal Overhead - $4,340 per FTE This figure includes a Departmental allocation of the expenses'of the Health Serlices Director, Health Services Administration, Finance and Personnel: It also includes an allocation of Public Health Division Administration, cost center 5761, which includes -the Public Health Director, Administiation, Finance/ Accounting, Personnel and Purchasing. External Overhead - *2,560 per FTE _ The external overhead is comprised of•Couaty overheads (A-87) allocated to Departmeats by the Countywide Cost Allocation Plan. This plan is audited yearly by the State Coatioller`s Office as the cognizant agency for the - Federal Govesument. If you or your funding sources have any •quesiious, please call me at (415) 646-4416, Ext. 247. AGA:ssb a -9 S!Rd Cnt 89IC44tEV Final Indirect Cast Retel EXX.ISI7 C G A Department of Htalth Services 1989/90 Fiscat Year Divisions/Branches Div i RR SIWCAP USE Lagat oe%=r% mint tndirict Office Allow- Services "Mead Rr:e tNerhaad at�ca Directors office Appeals Secti'm 0.079 0.008 0.008 O.I33 0.227 Administration Division finenciat 149M Branch 0.078 0.006 0.008 0.133 0.225 Data Processing 0.047 0.022 0.004 0.133 0.206 Iiedi-Cat Operations Division 0.079 0.004 0.018 0.133 O.Z34 organized Heetth System Division O.W2 0.011 0.066 0.133 0.292 fiscal Inter K9M Division 0.078 0.013 0.046 0.133 0.270 licdi-Cat Paticy i Std Division 0.091 0.010 0.067 0.133 0.301 , Audits 4 investigations Division 0.078 0.007 0.037 0.133 0.255 Licensing t tartificsttal Division 0.044 0.049 0.007 0.028 0.136 0.265 Rural i Comnstlity Hlth Division Rural i Coammity Mgatth 0.069 0.049 0.010 0.010 0.138 0.276 R L C federst Projeets 0.070 0.049 0.000 0.009 0.138 0.266 family Neaith Division family Health 0.064 0.051 0.020 0.022 0.138 0.295 Genetic Disease 0.049 0.051 0.027: 0.019 0.137 0.733 CHOP 0.049 0.051 0.005 0.01a 0.138 0.261 FRO federal Projects 0.065 0.051 0.000 0.022 0.139 0.276•a�"' Division of Laboratories Laboratory tervicss 0.023 0.054 0.061 0.008 0.135 O.U6 Lab gar federal Projects 0_029 0.OS2 0.000 0.006 0.136 0.223 Environmental Health Division EnvirarVwntal Htelth 0.053 0.050 0.012 0-025 0.136 0.276 Env Hlth Ftdant Projects 0.053 0.050 0.000 0.026 0.136 0.264 Aids Division Aids 0.048 0.019 0.011 0.133 0.212 Aids federal ProJer"s 0.04$ 0.000 0.012 0.133 0.193 Taxics Substance Division Toxic SWstatre 0.001 0.048 0.009 0.002 0.061 0.121 Pravtntive Medical Services Division - - - Infectious Oiaesss 0.134 0.051 0.012 0.016 0.143 0.356 PNS federal Projects 0.087 4.050 0.000 0.017 0.143 0.2% Health Hazard Assas~t Oiviston H.alth Hazard Asse2smi+t 0.000 0.047 0.024 0.007 0.133 0.211 Dapartmntwide Rata 0.023 0.060 0.015 0.019 0.123 0.239 REFERENCES Harborview Injury Prevention and Research Center. Facts Sheet. Harborview Medical Center, Seattle,WA; 1990. Sacks J., Holmgreen P., Smith S., Sosin D. Bicycle-associated head injuries and deaths in the United States from 1984 through 1988. JAMA 1991; 266; 3016-3018. Weiss, B.D. Preventing Bicycle-Related Head Injuries. New York State Journal of Medicine, 87(6), 319-320, June; 1987. Harborview Injury Prevention and Research Center. Facts Sheet. Harborview Medical Center, Seattle, WA; 1990. Regional Bicycle Advisory Committee(REBAC). Bicycle Empowerment. Making the Bicycle a Real Transportation Choice: Bay Area Pro-Bike Workshop Proceedings. REBAC, Oakland, CA; 1993. Census Bureau; 1990. California Highway Patrol Statewide Integrated Trak Records Systems. Annual Report of Fatal and Injury Motor Vehicle Traffic Accidents. SWITRS; 1989, 1990, 1991. Cooper K. Analysis of Statewide Integrated Traffic Records System. SWITRS; 1990. California Highway Patrol Statewide Integrated Traffic Records Systems. Annual Report of Fatal and Injury Motor Vehicle Traffic Accidents. Personal Communication; 1990. Census Bureau; 1990. National Head Injury Foundation. Sacks, J. Centers for Disease Control: Personal Communication. Friede, A.M., Azzara, C.V., Gallagher, S.S., and Guyer, B. The Epidemiology of Injuries to Bicycle Riders. Pediatric Clinics of North America, 32(1); 1985. City of Palo Alto. City Ground,Plan. Harborview Injury Prevention and Research Center. Facts Sheet. Harborview Medical Center, Seattle, WA; 1990. California Highway Patrol Statewide Integrated Traffic Records Systems. Annual Report of Fatal and Injury Motor Vehicle Traffic Accidents. SWITRS; 1989, 1990, 1991. Association of Bay Area Governments Report. Projections '92; 1991. Census Bureau; 1990. California Highway Patrol Statewide Integrated Traffic Records Systems. Annual Report of Fatal and Injury Motor Vehicle Traffic Accidents. SWITRS; 1989, 1990, 1991. California Highway Patrol Statewide Integrated Traffic Records Systems. Annual Report of Fatal and Injury Motor Vehicle Traffic Accidents. SVMRS; 1989, 1990, 1991. New York State Office of Public Health, Epidemiology Division. Epidemiology Notes. New York State Department of Health, 6(1), January; 1991. Safe Kids Campaign. New York State Office of Public Health, Epidemiology Division. Epidemiology Notes. New York State Department of Health, 6(1), January; 1991. Position papers from, The Third National Injury Control Conference: "Setting the National Agenda for Injury Control in the 1990s". Division of Injury Control, National Center for Environmental Health and Injury Control, 'U.S. Department of Health & Human Services, Centers For Disease Control, Public Health Service, April; 1992.