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HomeMy WebLinkAboutMINUTES - 10262010 - SD.5RECOMMENDATION(S): ADOPT Resolution No. 2010/543 in support of the U.S. Food and Drug Administration (US FDA) banning menthol in cigarettes and flavoring in other tobacco products, as recommended by Supervisor Gioia. FISCAL IMPACT: None. BACKGROUND: Menthol-flavored cigarettes currently account for 25 percent of cigarette sales in the United States. An overwhelming majority of menthol smokers are from minority populations, which are specifically targeted by the tobacco industry in its advertising and marketing campaigns. The Family Smoking Prevention and Tobacco Control Act, signed into law in June 2009, APPROVE OTHER RECOMMENDATION OF CNTY ADMINISTRATOR RECOMMENDATION OF BOARD COMMITTEE Action of Board On: 10/26/2010 APPROVED AS RECOMMENDED OTHER Clerks Notes: VOTE OF SUPERVISORS AYE:John Gioia, District I Supervisor Gayle B. Uilkema, District II Supervisor Susan A. Bonilla, District IV Supervisor Federal D. Glover, District V Supervisor ABSENT:Mary N. Piepho, District III Supervisor Contact: Luz Gomez, 510 374 3231 I hereby certify that this is a true and correct copy of an action taken and entered on the minutes of the Board of Supervisors on the date shown. ATTESTED: October 26, 2010 David J. Twa, County Administrator and Clerk of the Board of Supervisors By: June McHuen, Deputy cc: SD. 5 To:Board of Supervisors From:John Gioia, District I Supervisor Date:October 26, 2010 Contra Costa County Subject:A Resolution to Support the Food and Drug Administration Banning Menthol in Cigarettes and Flavoring in Other Tobacco Products gave the U.S. Food and Drug Administration (FDA) the authority to regulate tobacco products. The law made the sale of most flavored cigarettes illegal but exempted menthol-flavored cigarettes. However, the law provides that the FDA may create future regulations banning or BACKGROUND: (CONT'D) restricting the use of menthol in cigarettes. The FDA is currently reviewing information about menthol cigarettes and deciding what, if any, action to take. FDA’s ban on certain characterizing flavored cigarettes highlights the importance of reducing the number of children who start to smoke, and who become addicted to dangerous tobacco products. The Tobacco Industry has a well-documented history of developing and marketing mentholated brands to racial and ethnic minorities and to youth. The court’s findings in the United State vs, Philip Morris illustrate that tobacco companies: • Marketed menthol cigarettes as “healthier”. • Used menthol cigarettes as “starter products” directed at youth; • Actively pursued the development of a significant market for menthol in minority communities, particularly African Americans. The FDA has already banned other “candy” flavors because they were considered starter products for youth but menthol was exempted. Tobacco companies have a vested interest in keeping menthol legal because it makes products palatable. FDA will decide what to do about menthol next year. We have an opportunity to make our voice heard. Once passed, this resolution will be submitted to the FDA and other officials to urge them to act in accordance with their authority under the law. CONSEQUENCE OF NEGATIVE ACTION: The U.S. FDA would not receive this resolution urging them to use their authority to promote public health. CHILDREN'S IMPACT STATEMENT: This resolution mentions the fact that tobacco companies use flavorings such as menthol as a marketing tool to attract young customers. The resolution affirms Contra Costa County's commitment to the health and well-being of its residents, especially with respect to preventing tobacco use among youth. CLERK'S ADDENDUM Speaker: Julie Waters, American Lung Association, CCC Tobacco Coalition. ATTACHMENTS Resolution No. 2010/543 Resolution No. 2010_543