HomeMy WebLinkAboutMINUTES - 07252006 - C.55 =s: Contra
TO: BOARD OF SUPERVISORS
oil
Costa
FROM: Danna Fabella, Interim Director M ., - 40
.
Employment and Human Services Department ac_o_p_u_K�
County
Bob Lanter, Executive Director
Workforce Development
Board
DATE: July 5, 2006
SUBJECT: Contract with Desmond McLeish, Inc., for Consultation and Public Relations Services to
the Workforce Development Board of Contra Costa.
SPECIFIC REQUEST(S)OR RECOMMENDATION(S)&BACKGROUND AND JUSTIFICATION
RECOMMENDED ACTION:
APPROVE and AUTHORIZE the Interim Employment and Human Services Director, or designee, on behalf
of the Workforce Development Board, to execute a contract with Desmond McLeish, Inc., in the amount of
$57,750 for consultation and public relations services for the period July 31, 2006 through June 30, 2007.
FINANCIAT, IMPACT:
$57,750 100% Federal Workforce Investment Act funds. No County Cost.
BACKGROUND:
Desmond McLeish, Inc., was selected after a competitive bid process (Request for Information (RFI) #225)to
assist the Workforce Development Board(WDB) and its staff in the development and implementation of a
public relations campaign. The goal of the public relations campaign is to increase market awareness of the
WDB and its mission/efforts. Contractor will provide expertise in the following areas: newsletter design and
editing; brochure development; website marketing and enhancements; and media relationship-building,
including development of press releases, creating event publicity, and securing speaking engagements.
Contractor will develop training for the Speakers Bureau and WDB staff for media use and management to
include, development of opinion pieces regarding workforce issues for publication in local and regional
newspapers,business journals and trade publication.
CONTINUED ON ATTACHMENT: YES SIGNATURE:
vRf6COMMENDATION OF COUNTY ADMINISTRATOR RECOMMENDATION OF BOARD COMMITTEE
..APPROVE OTHER
r
SIGNATURE(S). /
ACTION OF BO ON_ awAPPROVED AS RECOMMENDED_� OTHER
VOTE OF SUPERVISORS
UNANIMOUS(ABSENT PoeI HEREBY CERTIFY THAT THIS IS A TRUE
) AND CORRECT COPY OF AN ACTION TAKEN
AYES: NOES: AND ENTERED ON THE MINUTES OF THE BOARD
ABSENT: ABSTAIN: OF SUPERVISORS ON THE DATE SHOWN.
ATTESTEDSS(j
JOHN CULL ,CLERK OF THE BOARD OF
SUPERVISORS AND COUNTY ADMINISTRATOR
Contact: BOBIANTER(6-5iw
cc: EHSD(CONTRACTS UNIT)-EB
COUNTY ADMINISTRATOR BY SU ,DEPUTY
AUDITOR-CONTROLLER
CONTRACTOR
LINDA CHANDLER-WDB